A South Korean e-commerce and logistics giant that runs online retail, grocery, restaurant delivery, video streaming, and luxury goods through brands like Rocket Delivery, Coupang Eats, and Coupang Play, serving customers in Korea, Taiwan, and beyond. Founded in 2010 by Harvard dropout Bom Kim as a daily-deals site modeled on Groupon, it later pivoted to build its own fulfillment network famous for "dawn delivery"—orders placed by midnight arrive by 7 a.m. The name blends "coupon" with "pang," a Korean word for a burst or pop, though the company has denied the popular reading that it means "a place where coupons explode."
Coupang reports Q2 2026 net revenues of $8.9 billion, up 4% YoY, with net loss of $570 million.
Gross profit was $2.5 billion, down 3% YoY on a reported basis, with gross profit margin of 28.2%, down 188 bps YoY.
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Total net revenues were $8.9 billion for Q2 2026, up 4% YoY on a reported basis and 10% on a constant currency basis.
Operating loss was $(556) million, down $705 million from operating income of $149 million in Q2 2025; excluding approximately $410 million in Korean administrative fines, adjusted operating loss was $(146) million.
Net loss attributable to Coupang stockholders was $(570) million, down $602 million from net income of $32 million in Q2 2025; diluted EPS was $(0.32), down $0.34 YoY.
Adjusted EBITDA was $163 million with a margin of 1.8%, down 318 bps YoY; Product Commerce segment net revenues were $7.4 billion, up 1% YoY, and Developing Offerings segment net revenues were $1.4 billion, up 20% YoY.
2.02 Results of Operations and Financial Condition · 9.01 Financial Statements and Exhibits
Coupang discloses ~$410M in PIPC fines for Korean subsidiary Coupang Corp.
On June 10, 2026, the Korean Personal Information Protection Commission (PIPC) announced an administrative fine of approximately $278 million for Coupang Corp. related to the November 2025 data incident.
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The PIPC also announced a separate administrative fine of approximately $132 million, unrelated to the data incident, alleging violations of the Korean Personal Information Protection Act in connection with a third-party advertising program.
The PIPC directed Coupang Corp. to take certain corrective actions, and formal written decisions will be issued in due course.
Coupang Corp. plans to vigorously pursue judicial relief in the Seoul Administrative Court; payments are not automatically stayed during appeal and are not tax-deductible.
The estimated total fines of approximately $410 million will be recognized in Q2 2026 operating results within operating, general and administrative expenses.
Coupang reports Q1 2026 net revenues of $8.5 billion, up 8% YoY, with net loss of $266 million.
Gross profit was $2.3 billion, down 1% YoY, with gross profit margin of 27.0%, a decrease of 228 basis points YoY.
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Total net revenues were $8.5 billion for Q1 2026, up 8% year-over-year on both reported and constant currency basis.
Operating loss was $242 million, compared to operating income of $154 million in Q1 2025.
Net loss attributable to Coupang stockholders was $266 million, compared to net income of $107 million in Q1 2025; diluted EPS was $(0.15).
Adjusted EBITDA was $29 million with a margin of 0.3%, down 449 basis points YoY; the company repurchased 20.4 million shares for $391 million and the Board approved an additional $1 billion for the repurchase program.
2.02 Results of Operations and Financial Condition · 9.01 Financial Statements and Exhibits
Coupang discloses cybersecurity incident affecting up to 33 million customer accounts
On November 18, 2025, Coupang Corp., a Korean subsidiary, discovered unauthorized access to customer accounts by a former employee.
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The former employee may have obtained names, phone numbers, delivery addresses, email addresses, and some order histories for up to 33 million accounts.
No banking information, payment card data, or login credentials were compromised, and the data has not been publicly disclosed.
Coupang reported the incident to Korean regulators and law enforcement, engaged external forensic experts, and is cooperating with investigations.
The former CEO of Coupang Corp. resigned on December 10, 2025; Harold L. Rogers is serving as interim CEO of the Korean subsidiary.