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ON THE COMPANY
A. History and Development of the Company
We,
MoneyHero Limited, are an exempted company limited by shares incorporated under the laws of the Cayman Islands on March 21, 2023. Our
predecessor businesses, known as Hyphen Group or CompareAsia Group, were founded in 2014. Our principal place of business is 70 Shenton
Way, #18-15, EON Shenton, S079118, Singapore and our telephone number is +65 6322 4392.
On
October 12, 2023, we consummated the Business Combination pursuant to the Business Combination Agreement. On October 13, 2023, our Class
A Ordinary Shares and Public Warrants commenced trading on the Nasdaq under the symbols “MNY” and “MNYWW,” respectively.
We are subject to the informational
requirements of the Exchange Act. The SEC maintains an Internet site at www.sec.gov that contains reports, proxy and information statements
and other information we have filed electronically with the SEC. Information about us is also available on our website at www.moneyherogroup.com.
Our website and the information contained therein or connected thereto will not be deemed to be incorporated into this Report and you
should not rely on any such information in making your decision whether to purchase our ordinary shares.
B. Business Overview
We
are a leading tech- and AI-powered personal finance aggregation and comparison platform and a digital insurance brokerage provider in
Greater Southeast Asia. We operate in Singapore, Hong Kong, Taiwan and the Philippines. Our brand portfolio includes B2C platforms MoneyHero,
SingSaver, Money101, Moneymax and Seedly, as well as the B2B platform Creatory and we also retain an equity stake in preference shares
of the Malaysian fintech company, Jirnexu Pte. Ltd., parent company of Jirnexu Sdn. Bhd., the operator of RinggitPlus, Malaysia’s
largest operating B2C financial comparison platform. We had over 300 commercial partner relationships as at December 31, 2025, and had
approximately 5.1 million Monthly Unique Users across our platform for the year ended December 31, 2025. Our backers include Peter Thiel—co-founder
of PayPal, Palantir Technologies, and the Founders Fund—and Hong Kong businessman, Richard Li, the founder and chairman of Pacific
Century Group.
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Our
mission is to make all of life’s financial decisions a time saving and rewarding experience. We achieve this by creating innovative
tools and frictionless digital experiences for consumers and financial product providers, offering relevant educational content and financial
product comparison tools through our online platforms and accelerating the digitization of the financial industry. We are committed to
building seamless experiences and creating the right content to help users make the most relevant financial decisions for them, especially
as the personal finance industry continues to expand and become more complex and fragmented.
With
a portfolio of six well-known and trusted brands (MoneyHero, SingSaver, Money101, Moneymax, Seedly and Creatory), we are primarily involved in the operation of online financial comparison
platforms and related services for credit cards, personal loans, mortgages, wealth, insurance and other financial products,
connecting the providers of these products with well-matched and ready-to-transact consumers and generating revenue directly from
these providers for placing their products on our platforms and engaging us to provide insurance brokerage, marketing and
events-related services. These providers, which we refer to as our commercial partners in this annual report, primarily consist of
regional and international brick-and-mortar banking institutions, insurance providers and investment brokers, many of which are
subsidiaries and branches of blue-chip global financial institutions that are based in Asia. In addition to our own platforms, we
also help our commercial partners expand their user reach by partnering with third-party online content creators and channel
partners via Creatory, a self-service portal that helps content and channel partners monetize their online traffic and user base.
These content and channel partners earn commission from us for promoting the financial products on our platforms, either on a fixed
fee basis or conversion-based fee basis.
Consumers
in Asia have an ever-expanding portfolio of personal finance choices ahead of them and are increasingly comfortable using online sources
to learn about their options, compare offerings and transact for financial products. At the same time, consumers are increasingly “time
poor.” Through our services, we aim to make financial decisions a time-saving and rewarding experience for them. We help consumers
with effective decision making by providing guidance through informative content and easy-to-use product comparison tools. As of December
31, 2025, we had approximately 9.4 million MoneyHero Group Members, which include users who have login IDs with us in Singapore, Hong
Kong and Taiwan, users who have subscribed to our email distributions in Singapore, Hong Kong, the Philippines and Taiwan, and users who
are registered in our rewards database in Singapore and Hong Kong.
Furthermore, consumers that
would not otherwise transact directly through financial product providers’ own platforms, which are inherently limited in terms
of product set, would naturally gravitate to our platforms with a strong intent of comparing and purchasing relevant financial products.
We leverage technology and data-driven insights to deliver high and reliable volumes of new customers for financial product providers
that place products on our platforms, fostering healthy competition and driving the development of better financial products. As of December
31, 2025, we had over 300 commercial partner relationships. Our platforms address nearly all aspects of customer needs for financial products,
making us a vital partner for financial product providers. We are dual-headquartered in Singapore and Hong Kong and have operations in
four Asian markets, namely Singapore, Hong Kong, the Philippines and Taiwan. We also retain an equity stake in preference shares of the
Malaysian fintech company, Jirnexu Pte. Ltd., parent company of Jirnexu Sdn. Bhd., the operator of RinggitPlus, Malaysia’s largest
operating B2C financial comparison platform.
In
2025, we had over 1.6 million Applications for financial product purchases and over 0.7 million Approved Applications, compared to over
1.8 million Applications for financial product purchases and over 0.7 million Approved Applications in 2024. In addition, in 2025, we
published over 150 articles per month on our blogs, and our platforms averaged over 3.1 million page views per month by our users. In
the year ended December 31, 2025, we had approximately 5.1 million Monthly Unique Users, 63.7 million Traffic sessions, with 67% of our
Traffic sessions and 68% of our Monthly Unique Users engaged with our online platforms organically through unpaid channels. The volume
of user activities on our platforms provides visibility into our future growth and has also encouraged us to continue to improve user
experience and drive up conversions.
Our
main business pillars are:
● Online Financial Comparison Platforms. We provide financial guidance to consumers in each market in which we operate by offering a broad range of financial and lifestyle content and product comparison tools via our online platforms. Our platforms include information on a comprehensive portfolio of financial products, including credit cards, personal loans, mortgages, various insurance lines (such as medical insurance, travel insurance and car insurance), bank accounts, brokerage accounts and wealth management products across our markets. Our teams have developed significant expertise in monitoring and managing nearly all aspects of digital conversion in the personal finance space. We also actively set internal targets for different aspects of the digital conversion funnel to ensure that our expectations of revenue are aligned with fundamental demand drivers. We operate these platforms through the following websites: https://www.moneyherogroup.com, https://www.moneyhero.com.hk, https://www.singsaver.com.sg, https://www.money101.com.tw and https://www.moneymax.ph.
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In exchange for featuring products
on our platforms and through our content and channel partners and providing services such as developing promotional campaigns, we charge
our commercial partners using various fee models depending on the underlying contractual relationship. Our fee arrangements are flexible
depending on the requirements of each commercial partner and our own assessment of the economic risks and potential involved. The main
types of our fee structures for our internet leads generation and marketing service income are RPC, RPL, RPA and RPAA. Under the RPC pricing
model, a commercial partner pays us each time a prospective customer clicks through from our platform to its website by means of a hyperlink
to a product that appears in the comparison search results, sponsored link or promotional link. We measure a Click for the purposes of
the RPC pricing model at the point in time when a visitor leaves our platform for a commercial partner’s website. Under the RPL
pricing model, a commercial partner pays us each time a prospective customer provides his or her contact information to us in order to
receive more information about the product(s). Under the RPA pricing model, a commercial partner pays us for each Application submitted
by a prospective customer sourced from our platforms. Under the RPAA pricing model, a commercial partner pays us for each Approved Application
that was facilitated through our platforms. Over the years, we have continued to evolve our revenue model from RPC, PRL or RPA to RPAA
so that we can align our interest with that of our commercial partners and enhance our financial performance. In 2025, 2024 and 2023,
84%, 87% and 90% of our revenue was realized based on Approved Applications, respectively, and the remaining portion was realized primarily
based on Clicks, Leads, Applications and marketing income through providing marketing services. Our internet leads generation and marketing
service income is tied to Click, Leads, Application or Approved Application, as applicable, and there is no duplication among the pricing
models. Our pricing model is product-based, and our arrangements with some of our commercial partners involve more than one pricing model.
We also generate marketing income from our commercial partners for providing certain marketing and event-related services via our online
platforms.
In addition, we hold insurance brokerage
licenses in Singapore, Hong Kong and the Philippines, which enable us to provide end-to-end insurance acquisition services to consumers.
For the insurance products on our platforms, we either act as the broker and generate insurance commission when the product is sold or
earn leads generation income when we are not acting as the broker. Insurance has become an increasingly important part of our business;
total insurance-related revenue, which includes both insurance commission income and insurance-related internet leads generation and marketing
service income, accounted for 12.4%, 10.3% and 7.3% of our total revenue for the years ended December 31, 2025, 2024 and 2023, respectively.
Specifically, our insurance commission income alone represented 9.4%, 6.5% and 4.2% of our total revenue in 2025, 2024 and 2023, respectively.
To drive growth, we expanded our digital insurance capabilities through a multi-market commercial agreement with bolttech. Following the
October 2024 launch of our car insurance platform in Hong Kong, the service evolved in April 2025 into a fully integrated marketplace,
allowing Hong Kong users to purchase policies and receive instant issuance directly on our platform. Concurrently, we expanded into Singapore
in April 2025, providing users with enhanced real-time quotes. Throughout 2025, we continued to integrate advanced insurance exchange
technology to deliver real-time quotes across both markets, while maintaining a seamless end-to-end purchase journey exclusive to our
Hong Kong users. Complementing this infrastructure, we continue to enhance the digital insurance journey through the application of proprietary
AI tools, such as our AI-powered Car Insurance SaverBot in Singapore. By combining our comprehensive comparison tools with these provider-direct
technical links and AI-driven engagement, we are very well positioned to capture insurance renewals and repeat purchases based on the
lifestyle and financial needs of individual users in the insurance segment.
In 2025, 2024 and 2023, revenue generated
directly through our online financial comparison platforms accounted for 89.9%, 84.0% and 83.0% of our total revenue, respectively.
● B2B Business (Creatory Content Creators and Channel Partners; also known as eKos_connect). In addition to our own platforms, we also help our commercial partners expand their user reach by partnering with third-party online content creators and channel partners via Creatory, a self-service portal that helps content and channel partners monetize their online traffic and user base by earning commission from us for promoting the financial products that our commercial partners place on our platforms, either on a fixed fee basis or conversion-based fee basis. This helps us increase the scale of sustainable customer acquisition for our commercial partners by improving our paid channel mix and capturing additional users that may not naturally use our own first-party platforms for information on personal finance products. Our ability to provide commercial partners with a greater scale of sustainable customer acquisition further increases our leverage in negotiating higher fee rates or other favorable commercial terms with our commercial partners and makes it easier for us to attract and retain commercial partners. For the year ended December 31, 2025, we had over 690 content and channel partners engaged via Creatory. The expansion of our channel network also allows us to capture a greater share of the total addressable market, or TAM, and is a key driver for the growth of our business. The website for the Creatory platform is https://creatory.biz.
In 2025, 2024 and 2023, revenue generated
directly through our content and channel partners accounted for 10.1%, 16.0% and 17.0% of our total revenue, respectively.
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For
the years ended December 31, 2025, 2024, and 2023, our revenue was US$73.4 million, US$79.5 million, and US$80.7 million, respectively.
We generate revenue in the form of (i) internet leads generation and marketing service income; (ii) insurance commission income; (iii)
marketing income; and (iv) events income. The following table sets forth a breakdown of our revenue and results of operations for the
years presented:
For the Year Ended December 31,
2025 2024 2023
(in thousands, except for percentages)
US$ % US$ % US$ %
Revenue from contracts with customers:
Internet leads generation and marketing service income 63,478 86.5 71,189 89.5 75,795 94.0
Insurance commission income 6,881 9.4 5,206 6.5 3,363 4.2
Marketing income 2,465 3.4 2,109 2.7 1,026 1.3
Events income 602 0.8 1,007 1.3 487 0.6
Total revenue 73,426 100.0 79,511 100.0 80,671 100.0
Loss for the year (5,179 ) (37,787 ) (172,601 )
The
Group’s Internet leads generation and marketing service income and Insurance commission income are reported net of cash discounts
and rebates. Cash discounts and rebates were US$12.3 million, US$4.8 million and US$10.2 million, and US$2.0 million. US$1.5 million and
US$1.3 million for Internet leads generation and marketing service income and Insurance commission income in 2025, 2024 and 2023, respectively.
The
following table presents a breakdown of our revenue by market, both in absolute amounts and as a percentage of total revenue for the years
presented.
For the Year Ended December 31,
2025 2024 2023
(in thousands, except for percentages)
US$ % US$ % US$ %
Revenue
Hong Kong 31,117 42.4 30,443 38.3 26,947 33.4
Singapore 30,934 42.1 30,890 38.9 32,070 39.8
Philippines 7,372 10.0 12,844 16.2 14,169 17.6
Taiwan 4,004 5.5 5,137 6.5 6,743 8.4
Malaysia(1) - - 197 0.2 738 0.9
Other Asia(1) - - - - 4 -
Total revenue 73,426 100.0 79,511 100.0 80,671 100.0
Note:
(1) We ceased our operations in Thailand in 2022 and our customer-facing operations in Malaysia in the third quarter of 2024 to strategically invest and consolidate business to key markets with high growth potential.
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The
following table sets forth the geographic breakdown of our assets as of December 31, 2025:
For the Year Ended December 31, 2025
(%)
Assets
Hong Kong 45.8
Singapore 36.1
Philippines 12.6
Taiwan 4.9
Other Asia 0.5
Malaysia 0.2
Total 100.0
Our Products and Offerings
We
operate our holistic online financial comparison platforms under a portfolio of six well-known and trusted brands (MoneyHero,
SingSaver, Money101, Moneymax, Seedly and Creatory) across four Greater Southeast Asia markets and across comprehensive financial
product verticals.
Our
platforms provide free, comprehensive information about specific categories of financial products for our users to search for, compare
and make informed decisions. As of December 31, 2025, we had over 300 commercial partner relationships and our platforms offered many
different financial products, including credit cards, personal loans, mortgages, various insurance lines, bank accounts, brokerage accounts
and wealth management products. We design all aspects of our platforms to be intuitive and easy-to-use, enabling users to learn about,
find, compare and purchase or apply for financial products within minutes. MoneyHero Group Members, which include users who have login
IDs with us in Singapore, Hong Kong and Taiwan, users who subscribe to our email distributions in Singapore, Hong Kong, Taiwan and the
Philippines and users who are registered in our rewards database in Singapore and Hong Kong, have access to more tailored information
and recommendations. Leveraging our relationships with our commercial partners, we also offer exclusive promotions for users who purchase
or were approved for particular financial products via our platforms, such as consumer products, gift cards, e-commerce vouchers and cashback
rewards for certain online payment services.
In
addition, we hold insurance brokerage licenses in Singapore, Hong Kong and the Philippines, through which we generate commission revenue
when a product is sold through our online platform. We plan to continue to expand our relationships with insurance providers and we are
also committed to providing a smarter and efficient way to purchase digital insurance for our users. For example, we launched the AI-powered
Car Insurance SaverBot on WhatsApp in Singapore beginning November 2025, with full deployment expected in 2026. This platform is designed
to offer users a best-in-class experience, including comprehensive comparison tools, accurate pricing references, and a streamlined end-to-end
user journey. We also expended our digital insurance offerings in the Philippines through a strategic partnership with InsureMo, an insurance
innovation infrastructure platform, deploying its API-driven platform to accelerate users’ time to market and directly connect them
with our distribution channels, enhancing online comparison and purchase experience for users.
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The
following table presents a breakdown of our revenue by product verticals, both in absolute amounts and as a percentage of total revenue
for the years presented. Revenue generated from our credit cards, personal loans and mortgages, and wealth verticals consists of internet
leads generation and marketing service income, as well as marketing income. Revenue from our insurance vertical comprises insurance commission
income, along with internet leads generation and marketing service income, and marketing income. Revenue categorized under other verticals
primarily includes events income, in addition to marketing income and internet leads generation and marketing service income.
For the year ended December 31, 2025, revenue decreased by 7.7%, reflecting
our strategic shift to higher-margin products, including wealth and insurance products, and efforts toward diversifying revenue mix to
enhance revenue quality and the high base effect set in the first half of 2024 with significant marketing and customer acquisition spend
in the credit card vertical to expand market share. As a result of our diversification strategy, higher-margin verticals including wealth
and insurance now represent over 26.2% of total revenue. In 2025, wealth was our fastest growing vertical, recording a 18.8% year-over-year
growth.
For the Year Ended December 31,
2025 2024 2023
(in thousands, except for percentages)
US$ % US$ % US$ %
Revenue
Credit cards 43,777 59.6 48,958 61.6 60,258 74.7
Personal loans and mortgages 9,309 12.7 12,185 15.3 10,166 12.6
Wealth 10,104 13.8 8,504 10.7 3,580 4.4
Insurance 9,101 12.4 8,181 10.3 5,853 7.3
Other verticals 1,137 1.5 1,683 2.1 814 1.0
Total revenue 73,426 100.0 79,511 100.0 80,671 100.0
We
operate at both a regional and local level, which enables us to effectively leverage our technology systems, marketing tools and market
insights across our markets in Asia while deploying localized on-the-ground branding, marketing and product selection strategies specifically
tailored to users in each market.
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Key Brands
The
map below presents our key brands and related average Monthly Unique User data for the year ended December 31, 2025.
MoneyHero
Launched
in 2013, MoneyHero is one of Hong Kong’s leading online financial comparison platforms in terms of visitors, according to Similarweb,
offering quick and easy access to personal finance resources to over 15% of Hong Kong’s total population. In addition to detailed
and customizable comparison tables, users can get access to resource guides, answers to frequently asked questions and topical articles
exploring new ways to save money in Hong Kong, all of which help them better understand the various financial products in the market.
MoneyHero strives to provide users with impartial information so that they can quickly find the right product at the most competitive
price, saving both time and money. MoneyHero also continuously updates its products and services portfolio to better assist users in making
informed choices. By helping users become more aware of various financial products, MoneyHero enables users to take more control over
their financial well-being and improve their financial standing.
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Building
on the initial partnership with bolttech announced in October 2024, MoneyHero launched a fully evolved, end-to-end car insurance purchasing
journey in March 2025. This technical integration leverages insurance exchange technology to allow users to compare real-time quotes from
leading insurers and customize coverage options based on their specific needs. The evolved platform enables users to purchase policies
instantly without redirection to third-party sites, allowing them to receive immediate confirmation and policy issuance directly through
the MoneyHero interface.
In
October 2025, MoneyHero launched the Credit Hero Club, in partnership with TransUnion, providing users one-stop access to their credit
profiles alongside data-driven, personalized loan product information.
SingSaver
Launched
in 2015, SingSaver is a leading Singaporean personal finance comparison site that makes personal finance accessible with easy to understand
personal finance articles, tools and tips that simplify everyday financial decisions for users. As a trusted personal finance partner
to its users, SingSaver offers users a seamless and secure experience for signing up for financial products and receiving special rewards.
In
April 2025, SingSaver accelerated its digital insurance expansion through the integration of bolttech’s Insurtech infrastructure,
enabling the platform to provide real-time quotations for a more integrated shopping experience.
In
July 2025, SingSaver hosted the inaugural SingSaver Best-Of Awards, an annual awards program recognizing Singapore’s most outstanding
personal finance personal products. A total of 45 awards were presented across various categories such as credit cards, digital banks,
investment products and insurance. The gala was attended by over 170 guests, including senior executives from leading financial institutions,
industry experts and members of the media.
In
November 2025, the Group launched the AI-powered Car Insurance SaverBot on WhatsApp in Singapore. This tool replaces long, multi-step
insurance forms with a simple chat interface, significantly speeding up the quotation process for users.
Seedly
Launched
in 2016 and acquired by us in 2020, Seedly helps users make smarter financial decisions through a wealth of community member-driven financial
content on its platform and events such as the annual Personal Finance Festival. Seedly’s offerings include (i) advertising on a
community forum that allows users to crowdsource knowledge from peers before making a financial decision, (ii) business accounts from
which financial institutions can source unbiased reviews from Seedly community members for a myriad of products ranging from travel insurance
to robo-advisors, and (iii) targeted campaigns for financial institutions to improve awareness of their brands, products and personal
finance in general. Together, Seedly and SingSaver have Monthly Unique Users equivalent to over 18% of Singapore’s population and
are among the largest online financial comparison platforms within the personal finance comparison sector in terms of visitors, according
to Similarweb.
Money101.com.tw
Launched
in 2014, Money101.com.tw is one of Taiwan’s largest online financial comparison platform within the personal finance comparison
sector in terms of visitors, according to Similarweb. Money101.com.tw enables users to save time and money by helping them find the best
products for their needs and providing them with resource guides and articles through its blog. With Money101.com.tw, users can easily
and quickly compare the rates and services for consumer finance products in Taiwan.
Moneymax
Launched in 2014, Moneymax is one of the largest online financial comparison
platforms in the Philippines for financial products such as car insurance, credit cards and loans, according to Similarweb. Moneymax empowers
Filipinos to lead healthier financial lives through its free, impartial platform that enables them to easily compare, choose and purchase
or apply for the right products online, as well as providing educational content via blogs, emails and social media channels.
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Creatory (also known
as eKos_connect)
Launched
in 2019, Creatory is a self-service portal for our content and channel partners, with tools that help content and channel partners discover
offers for products they want to promote, gain access to real-time analytics about their content and actionable insights, and connect
with a community of other creators that want to share their best practices and success stories. We have a team of account managers who
work closely with content and channel partners, alongside our wider commercial, marketing and product teams. Creatory enables us to capture
a large pool of independent content creators and users from other large online platforms in a cost-efficient and scalable manner, strengthen
our economic relationships with commercial partners and build an ecosystem of competitors ranging from financial aggregators to lifestyle
creators.
User Journey
Our
financial comparison platforms offer users an end-to-end journey, creating locally tailored and seamless user experiences.
Leveraging New Technologies
to Enhance User Journeys
Our
commitment to becoming an AI-first organization is translating into several impactful initiatives across the business. We are actively
working on deploying AI-powered customer service tools designed to significantly reduce inquiry volumes and achieve higher first-contact
resolution rates. Additionally, we are piloting generative AI solutions to accelerate and scale content production efficiently. Throughout
the organization, we are exploring opportunities to automate workflows using advanced AI tools and agentic AI to boost productivity, reduce
operational overhead, and enable our teams to focus more strategically.
We are executing a strategic initiative to further simplify our technology
stack and accelerate the deployment of next-generation digital experiences. By centralizing core functions and removing legacy architectural
complexities, these efforts enable the delivery of new AI-powered user journeys that provide more intuitive, hyper-personalized, and frictionless
experiences for our customers across all markets.
Personal Finance Education
Since
our inception, we have built our consumer brands by delivering high-quality personal finance content to our users, which is crucial for
building trusted relationships with our users and is a key driver for our user base. As the entry point to our platforms, our personal
finance content allows us to meaningfully engage with our users and educate them on important personal finance matters. Over time, engagement
through our personal finance content drives trust with our users and increases brand awareness for our online platforms. In the year ended
December 31, 2025, 67% of our Traffic sessions and 68% of our Monthly Unique Users engaged with our online platforms organically through
unpaid channels.
Our
experienced content team of writers, editors, strategists, graphic designers and videographers is dedicated to creating and publishing
original and useful information to educate our users and help them build the right portfolio of financial products, manage and optimize
that portfolio, and improve their financial health. We also work with freelance writers. In 2025, our platforms averaged over 3.1 million
page views per month. Our articles appeal to a wide range of users, from casual readers to more sophisticated consumers of financial products.
Each market also maintains its own blog that is focused on personal finance topics that are particularly relevant in the local markets,
such as money-saving tips, rankings of best products and general financial education. Furthermore, we benefit from the content expertise
provided by creators on Creatory.
In
addition to free content, we also offer more tailored information and recommendations to our MoneyHero Group Members. We believe that
with the increasing complexity in personal finance, there is a significant need to proactively help our users in a more personalized manner
to meet the lifecycle of their financial needs.
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Product Comparison
Users
can specify the type of product and other parameters (if necessary) on our online platforms to search for the products they are looking
for. Our platforms instantaneously provide a free and easy-to-read comparison results table, which includes an organic ranking of the
products and their key features, in addition to filters that help users narrow down the search results and more easily select the right
product. The screenshots below illustrate the key features displayed in the results table and filters that are available for users for
some of our major verticals:
Credit Cards
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Personal Loans
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Travel Insurance
Personalized Financial
Insights
We
provide useful and timely financial insights to our users, leveraging the user behavioral data accumulated on our platforms over the years
and our big data analytics capability. In particular, our technology systems comprehensively aggregate and analyze such data and enable
us to effectively anticipate a user’s needs and provide appropriate financial products information, even if the user has not previously
requested information about that type of product. For example, in order to receive rewards, users must return to our platforms to claim
rewards, which provides us with useful information as to which users’ applications have been approved by our commercial partners,
and we can then utilize such information in making future recommendations to users who are more likely to be eligible for the products.
As user engagement on our platforms continues to grow, we are able to keep learning more about our users and provide them with more personalized
financial insights and enhanced rewards programs. In addition, we provide a service to our users to get their credit reports free of charge
in Hong Kong. Based on the credit reports, we will be able to further improve tailored offerings and improve conversion rates.
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Purchases and Applications
Within
the results table or blog articles, users can click on “Buy Now” or “Apply Now” to purchase or apply for products
and are then directed to the purchase page on our website or an external application portal of the product provider. Application approval
and/or purchase can be instantaneous for certain financial products, such as travel insurance and personal loans from certain of our commercial
partners. For other financial products, such as credit cards, the application will be processed by the financial institution in accordance
with its own policies and procedures.
Rewards Programs and
Fulfilment
One
of the key benefits that our platforms provide is the exclusive rewards that we offer for certain financial products. Our rewards programs
incentivize users to purchase financial products through our online platforms and enable us to learn more about our users and deliver
more personalized and proactive solutions. These rewards, which typically include popular consumer products, gift cards, e-commerce vouchers
and cashback for certain online payment services, do more than incentivize initial purchases. By offering consistent value beyond the
transaction, our rewards programs cultivate a sense of loyalty, transforming a transactional interaction into an ongoing relationship
with our users. This shift fosters repeat business, reducing customer acquisition costs over time.
Our
years of experience in our markets also provides us with a deep understanding of what types of rewards are effective in driving user purchases
or applications for particular products. We manage the entire rewards process, including providing, sourcing and fulfilment of the rewards.
Our Commercial Partners
Our
commercial partnerships with financial product providers form a core part of the foundations of our strategy and vision. We partner with
these providers to promote their financial products online and facilitate a digital product purchase and/or application process. We also
work with commercial partners to create personal finance content and design offers, promotions and rewards, which helps ensure our ability
to offer users the latest, most comprehensive product information. We seek to build long-term relationships with our commercial partners
by understanding how we can add value to their businesses across the digital ecosystem.
As
of December 31, 2025, we had over 300 commercial partner relationships. Our commercial partners primarily consist of regional and international
brick-and-mortar banking institutions, insurance providers and investment brokers, many of which are subsidiaries and branches of blue-chip
global financial institutions that are based in Asia. We also partner with online-only providers, emerging companies and industry disrupters
such as digital banks and help them expand their market presence. Our agreements with our commercial partners typically have a term of
one to three years on average, which may be terminated by either party for any reason with adequate notice.
Our
integration of AI and data-driven strategies enhances the value we deliver to our commercial partners. By leveraging data insights into
user behavior and preferences, we enable highly targeted marketing campaigns for our partners’ products. This allows us to offer
the right products to the right customers at the right time, increasing conversion rates and ultimately driving more business for our
commercial partners. Our ability to personalize the user journey through intelligent data analysis ensures that our partners benefit from
efficient and impactful customer engagement.
Marketing
We
have a group-level marketing team that is responsible for forming the overall holistic and omni-channel brand and content marketing strategy
for our company, including budget planning, channel optimization and campaign design. They also oversee our group-wide and brand-level
paid performance marketing strategies and execution. For each brand, we also have a brand-level marketing team that understands the local
market well and focuses on the local market. These teams are primarily responsible for gathering user insights, creating and executing
marketing plans, generating relevant content, executing search engine optimization plans and performing other marketing functions as needed.
Our content creation teams sit at the brand-level under our marketing function. Although each consumer brand has its own brand identity,
we are highly aligned across our brands under our umbrella brand, MoneyHero Group.
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We
leverage a number of marketing channels, including search engines, social media, email, brand marketing and paid performance marketing
to drive traffic to our sites.
The
vast majority of our user visits are generated from organic traffic via direct and unpaid channels, predominantly through search engine
optimization, or SEO, and the content on our platforms. In the year ended December 31, 2025, 67% of our Traffic sessions and 68% of our
Monthly Unique Users engaged with our online platforms organically through unpaid channels. We believe our ability to generate organic
traffic via unpaid channels is rooted in the strength and influence of our brands, our expertise in SEO and our ability to provide users
with relevant and credible informational content, a broad supply of personal finance product listings and a smooth user experience. We
also have a dedicated SEO team with technical SEO specialists that work seamlessly together with our technology and content teams to monitor
and update our websites regularly to maximize our search engine exposure. In addition, based on the personal data we collect from our
new and existing users, we engage in personalized email marketing activities to drive high-intent users to our platforms.
We also employ various paid
marketing channels such as Google, Meta and TikTok to drive traffic to our platforms and leverage social media and our Creatory platform
as an additional source of marketing and lead generation. For the year ended December 31, 2025, we had over 690 content and channel partners
engaged via Creatory. In addition to the paid marketing channels, we also employ rewards, such as consumer products, gift cards, e-commerce
vouchers and cashback rewards for certain online payment services, as a way to attract visits to our platforms into Applications. Our
ability to drive campaigns with cost effective rewards options that are likely to attract high quality traffic and conversions will have
a direct impact on our performance.
After
attracting users to our platforms, we continue to build trust with users as we guide them through their personal finance journey, and
we seek to maximize value for our users and achieve economies of scale by cross- promoting and up-promoting products and services on our
platforms to existing users in a cost-effective manner. The more that users rely on our platforms for their personal finance needs, the
more loyal they tend to be, which leads to increased retention rates and offers us greater cross-promotion and up-promotion opportunities
within the product and service mix available on our platforms.
We
look to continuously improve the effectiveness of our paid marketing channel mix in order to achieve a specific level of volume at an
acceptable price point relative to our revenue expectations for any given campaign, and we plan to do so primarily through enhancing our
data analytics capabilities, increasing the share of organic traffic from focused SEO strategies and strengthening our internal infrastructure
and tools that support unpaid channels.
Technology
We
have built our technology platform to serve both the growing number of consumers searching for financial products digitally and the increasing
number of financial product providers looking to reach consumers with the right characteristics.
Our
technology systems are designed to be scalable. For instance, we can quickly launch new product verticals in any of our markets. We continue
to improve our core technology architecture to reduce the time needed to offer new product verticals, channels and products on our platforms.
At the same time, our technology systems are flexible enough to be localized for each of our four markets, enabling us to deliver localized
user experiences in terms of languages and other variations in product offerings specific to our markets across Asia.
Our
technology systems are also adaptable to our commercial partners’ needs. For example, if our commercial partners are not capable
of offering a digital journey to our users, we can work with them to develop an online process. If our partners already have a digital
process for their products, we can work to integrate their portals with our platforms. In both cases, our technology systems allow for
quick and easy onboarding of new commercial partners and their products. Technical integration where feasible allows for better user journeys
with greater operational efficiency in terms of our ability to track users through the conversion funnel and enables us to better capture
data to drive engagement.
Our
AI-first commitment is transforming our technology platform, creating benefits for both our users and our commercial partners. For our
users, financial needs and preferences are analyzed, enabling us to deliver highly relevant product recommendations and more tailored
user experience. This means users can discover the right financial solutions faster and more efficiently. Simultaneously, for our commercial
partners, leveraging this technology allows for more effective targeting and optimized campaign performance.
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We
host our platforms in secure and cloud-based data centers, which also allows for redundancy and scalability. Independent penetration tests
are performed by qualified third party vendors as required, guided by risk assessments, significant changes in the system, or regulatory
requirements.
Our continuous infrastructure modernization is focused on driving significant
technology stack simplification. This initiative streamlines our back-end architecture, allowing for greater operational agility and faster
time-to-market for AI-driven features. We are building a more robust and unified foundation to support our AI-first ambitions, ultimately
enhancing the scalability and efficiency of our global platforms.
Data Security and
Privacy
We
are committed to adhering to certain standards when it comes to data security and privacy. We value practicing a security-first approach
to product development, with our information security team involved in building our products, features, platforms and infrastructure.
This approach allows us to treat security as a core requirement rather than an afterthought. Our information security team has a wide
range of expertise, from corporate security to network security to application security, giving us the ability to design security into
everything that we do, from product development to commercial partner selection to the tools that we use in our daily operations. We do
security testing on a periodic basis as we continue to develop our technology.
Intellectual Property
Our trademarks, domain names, and other intellectual property and proprietary
rights are essential for us to establish our brand recognition, enhance our reputation and distinguish our services from our competitors
in the market. As of the date of this annual report, we had 59 registered trademarks, of which 17 are registered in Hong Kong, 16 are
registered in Singapore, 12 are registered in Taiwan and the rest are registered in the Philippines and Malaysia, 245 registered domain
names, and 1 pending trademark. In terms of revenue contribution, our most material intellectual property and proprietary rights are held
in Singapore and Hong Kong. Our registered trademarks will expire between July 2027 and March 2036. These trademarks generally can be
renewed before their respective expiration date following the submission of the requisite renewal application and/or renewal fee. However,
there is no guarantee that all of these registered trademarks can be renewed. Failure to renew, register or otherwise protect our trademarks
could negatively affect the value of our brand names and our ability to use those names in certain geographical areas and allow our competitors
to take advantage of the lapse by using such trademarks in competition, both of which could have a material and adverse effect on our
business, financial condition and results of operations. Our registered domain names are renewed automatically upon expiration.
We
believe the protection of our intellectual property and proprietary rights is critical to our business, and we protect our intellectual
property and proprietary rights, including our proprietary technology, software, know-how and brand, by relying on a combination of trademark,
copyright, trade secret and other laws. In addition, we rely on contractual restrictions to protect our intellectual property and proprietary
rights. We enter into standard employment agreements that have confidentiality and intellectual property assignment arrangements with
employees. We also regularly monitor any infringement or misappropriation of our intellectual property and proprietary rights.
We
have not been subject to any intellectual property infringement claims that had any material impact on us up to the date of this annual
report. While we actively take steps to protect our intellectual property and proprietary rights, these steps may not be adequate to prevent
the infringement or misappropriation of the intellectual property created by or licensed to us. The scope of intellectual property protection
may be limited in the regions in which we operate, including Hong Kong, Singapore, Taiwan and the Philippines, compared to the protection
available in the United States, and we may face challenges in enforcing our intellectual property rights in these jurisdictions if the
intellectual property laws and enforcement procedures in these jurisdictions do not protect intellectual property rights to the same extent
as the laws and enforcement procedures of the United States do. In addition, any changes in, or unexpected interpretations of, the intellectual
property laws in any country or region in which we currently operate or may operate in the future may compromise our ability to enforce
our intellectual property and proprietary rights. Even if our efforts are successful, we may incur significant costs in defending our
intellectual property and proprietary rights or combatting allegations by third parties. Our failure to address these challenges and protect
our intellectual property and proprietary rights could diminish the value of our platforms, brand and other intangible assets, which could
have a material adverse effect on our business, financial condition and results of operations. For a more detailed description of the
related risks, see “Item 3. Key Information—D. Risk Factors—Risks Related to Our Business and Industry—Our failure
to protect our intellectual property rights and other proprietary information could diminish the value of our platforms, brand and other
intangible assets.” From time to time, we may be subject to legal proceedings or claims, or threatened legal proceedings or claims,
including allegations of infringement, misappropriation or other violations of third-party patents, trademarks, copyrights, trade secrets
or other intellectual property or proprietary rights of third parties. In addition, the use of litigation and other dispute resolution
processes may be necessary for us to enforce our intellectual property and proprietary rights or to determine the validity and scope of
intellectual property or proprietary rights claimed by others. See “Item 3. Key Information—D. Risk Factors—Risks Related
to Our Business and Industry—Defending against intellectual property infringement claims could be expensive and divert our management’s
attention and resources, which could harm our business, financial condition and results of operations.”
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Competition
For
our comparison business, we face competition from both online and offline financial product acquisition channels, mainly from:
● Commercial Partners’ Own Acquisition Channels, including their branch networks, in-app or inhouse telemarketers, email and direct mail, etc.;
● Offline Agencies, such as sales agencies that set up booths in shopping malls and solicit the purchase of credit cards or offline insurance brokers or financial advisors soliciting purchase of financial products;
● Other Online Financial Product Comparison Businesses in Greater Southeast Asia, such as MoneySmart, HongKongCard, Roo.cash and flyformiles, etc.; and
● Other Online Platforms, such as Klook, which sells travel insurance on its platform.
We
believe that we compete favorably due to the trust that we have built with all the key stakeholders in our business ecosystem, including
our users, commercial partners, content and channel partners and rewards vendors, etc. This trust is further solidified by our AI-driven
approach, which allows us to deeply understand user needs and preferences. By leveraging these data insights, we foster greater user loyalty
and can delivery highly targeted customer segments to our commercial partners. Given the breadth and depth of our relationships with these
stakeholders and the expertise that we have accumulated at a regional level in each local market, we offer highly attractive campaigns
in a cost-effective manner across markets, allowing us to grow our business while improving profitability at the same time.
For
our insurance brokerage business, we primarily compete with insurance companies with in-house distribution capabilities and other intermediaries
such as insurance brokers. We believe that our subsidiaries can compete effectively with insurance companies and other intermediaries
because (i) our digital platforms provide customers with a seamless and convenient way to compare and purchase insurance policies from
multiple commercial partners, giving them a wider range of options and greater control over their coverage; (ii) our data analytics capabilities
enable us to better identify and understand customer needs and preferences, allowing us to offer tailored recommendations and personalized
experiences; (iii) our partnerships with a broad network of insurance providers enable us to offer a diverse range of products and services,
ensuring that our customers can find the coverage they need at a competitive price; and (iv) we continuously invest in technology and
innovation to stay ahead of the curve and provide customers with advanced and value-adding solutions in the insurance industry.
Regulations
Regulations in Hong
Kong
We
conduct business in Hong Kong mainly through the following subsidiaries: (i) MoneyHero Global Limited, which operates the online financial
comparison platform MoneyHero; (ii) MoneyHero Insurance Brokers Limited, a licensed insurance broker; (iii) eKos Limited, a SaaS provider
connecting financial institutions with their digital partners and affiliates; (iv) CAGRL, which provides regional operational support
services, including legal, human resources and finance functions, to group companies and (v) CAGL, which is primarily engaged in investment
holding and provision of management services to other group companies. Each of our Hong Kong subsidiaries has obtained a business registration
certificate under the Business Registration Ordinance (Chapter 310 of the Laws of Hong Kong) since incorporation and the commencement
of its business operations.
Regulations Relating
to Trade Description of Products on Our Comparison Platforms
The
Trade Descriptions Ordinance (Chapter 362 of the Laws of Hong Kong), which came into full effect in Hong Kong on April 1, 1981, prohibits
false trade descriptions, false, misleading or incomplete information, false marks and misstatements in respect of goods provided in the
course of trade or supplies of such goods. Under the Trade Descriptions Ordinance, it is an offence for a person, in the course of trade
or business, to apply a false or misleading trade description to any goods or supply any goods with false or misleading trade descriptions,
to forge any trademark or falsely apply any trademark to any goods, or to engage in relation to a consumer in a commercial practice that
is a misleading omission, aggressive, bait advertising, a bait and switch, or constitutes wrongly accepting payment for a product.
A
person who commits any such offense is subject to, on conviction on indictment, a fine of up to HK$500,000 and imprisonment for five years
and, on summary conviction, a fine of HK$100,000 and imprisonment for two years.
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Regulations on
Insurance Intermediaries
In
Hong Kong, the Insurance Authority is responsible for supervising compliance with the Insurance Ordinance (Chapter 41 of the Laws of Hong
Kong) (the “IO”) and the relevant regulations, rules, codes and guidelines issued by the Insurance Authority by insurance
agents and brokers (collectively, the “Insurance Intermediaries”). The Insurance Authority is also responsible for promoting
and encouraging the adoption of proper standards of conduct of the Insurance Intermediaries and has regulatory powers in relation to licensing,
inspection, investigation and disciplinary sanctions.
The
regulatory regime for the Insurance Intermediaries is activity-based. Under section 64G of the IO, a person must not carry on a regulated
activity, and must not hold out that the person is carrying on a regulated activity, in the course of its business or employment or for
reward unless the person holds an appropriate type of Insurance Intermediary license or is exempt under the IO.
Regulated Activity
Under
section 3A(a) of the IO and Schedule 1A to the IO, a person carries on a regulated activity if the person does any of the following:
● negotiating or arranging a contract of insurance;
● inviting or inducing, or attempting to invite or induce, a person to enter into a contract of insurance;
● inviting or inducing, or attempting to invite or induce, a person to make a decision in relation to: (a) the making of an application or proposal for a contract of insurance; (b) the issuance, continuance or renewal of a contract of insurance; (c) the cancellation, termination, surrender or assignment of a contract of insurance; (d) the exercise of a right under a contract of insurance; (e) the change in any term or condition of a contract of insurance; or (f) the making or settlement of an insurance claim; or
● giving advice in relation to: (a) the making of an application or proposal for a contract of insurance; (b) the issuance, continuance or renewal of a contract of insurance; (c) the cancellation, termination, surrender or assignment of a contract of insurance; (d) the exercise of a right under a contract of insurance; (e) the change in any term or condition of a contract of insurance; or (f) the making or settlement of an insurance claim.
Types of Licensed
Insurance Brokers
The
licensing regime under the IO prescribes two types of licensed insurance brokers: licensed insurance broker companies and licensed technical
representatives (brokers).
● A licensed insurance broker company is a company that is granted an insurance broker company license under section 64ZA of the IO to carry on regulated activities in one or more lines of business and to perform the act of negotiating or arranging an insurance contract as an agent of any policy holder or potential policy holder.
● A licensed technical representative (broker) is an individual who is granted a technical representative (broker) license under section 64ZC of the IO to carry on regulated activities in one or more lines of business as an agent of any licensed insurance broker company.
Under section 64ZB and 64ZD
of the IO, each of the insurance broker company license and broker license is valid for three years but if the Insurance Authority considers
it appropriate in a particular case, another period determined by the Insurance Authority, beginning on the date on which it is
granted. MoneyHero Insurance Brokers Limited holds an Insurance Authority License (License Number FB1740) to act as an insurance broker
company which is valid from June 3, 2021 to June 2, 2027.
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Responsible Officer
Under
section 64ZF of the IO, a licensed insurance broker company should appoint a fit and proper person to discharge his or her responsibilities
as a responsible officer of the insurance broker company and should provide sufficient resources and support to that person for discharging
his or her responsibilities. Prior approval of the Insurance Authority is required for appointment of the responsible officer.
“Fit and Proper”
Requirements
Under
the IO, a person who is, is applying to be or is applying for a renewal of a license to be a licensed insurance broker is required to
satisfy the Insurance Authority that he/she/it is a fit and proper person. In addition, the responsible officer(s), controller(s),
and director(s) (where applicable) of a licensed insurance broker company are also required to be fit and proper persons. These “fit
and proper” requirements aim at ensuring that the licensed insurance brokers are competent, are reliable and financially sound,
and have integrity.
The
Insurance Authority also has issued the Guideline on “Fit and Proper” Criteria for Licensed Insurance Intermediaries under
the IO to further explain the criteria that the Insurance Authority would adopt in determining whether a person is a fit and proper person.
In addition, continuing professional development is part of the fit and proper requirement, and the Insurance Authority issued the Guideline
on Continuing Professional Development for Licensed Insurance Intermediaries to provide guidance on complying with the continuing professional
development requirements.
Financial and Other
Requirements for Licensed Insurance Broker Companies
A
licensed insurance broker company is required to comply with the Insurance (Financial and Other Requirements for Licensed Insurance Broker
Companies) Rules (Chapter 41L of the Laws of Hong Kong) (the “Broker Rules”), which set out, inter alia, some of the key requirements
in relation to:
● Share Capital and Net Assets: A licensed insurance broker company must at all times maintain a paid-up share capital of not less than HK$500,000 and net assets of not less than HK$500,000;
● Professional Indemnity Insurance: A licensed insurance broker company must maintain a professional indemnity insurance policy that provides coverage for claims made against the company for liabilities arising from breaches of duty in the course of carrying on its regulated activities;
● Client Accounts: A licensed insurance broker company that receives or holds client monies must maintain at least one client account with an authorized institution in the name of the licensed insurance broker company in the title of which the word “client” appears; and
● Recordkeeping: A licensed insurance broker company must keep, in relation to its business that constitutes the carrying on of regulated activities, where applicable, sufficient accounting and other records (including records relating to the assets or affairs of the company’s clients).
Licensed
insurance broker companies are required to file their audited financial statements and auditor’s compliance reports to the Insurance
Authority annually, which statements and reports are reviewed by the Insurance Authority. Any issue noted or qualified opinion expressed
by the auditor will be followed up on, and where applicable, further action will be taken as the Insurance Authority considers necessary.
The
Broker Rules also provide certain exemptions for the broker insurance companies during certain specified transitional periods in complying
with the requirements in relation to client monies reconciliation.
Conduct Requirements
Licensed
insurance brokers are required to comply with the statutory conduct requirements set out in sections 90 and 92 of the IO. The Insurance
Authority has also issued the Code of Conduct for Licensed Insurance Brokers (the “Code of Conduct”) to set out the general
principles, together with the standards and practices relating to each general principle, that form the minimum standards of professionalism
to be met by licensed insurance brokers when carrying on regulated activities.
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A
licensed insurance broker company is required to have proper controls and procedures in place to ensure that the broker company and its
licensed technical representatives (i.e., brokers) meet the general principles, standards and practices set out in the Code of Conduct.
The
Code of Conduct does not have the force of law and should not be interpreted in a way that would override the provision of any law. Failure
by a licensed insurance broker to comply with the Code of Conduct shall not by itself render the broker liable to any judicial or other
proceedings. However, in proceedings under the IO before a court, the Code of Conduct is admissible as evidence and if a provision in
the Code of Conduct appears to the court to be relevant to a question arising in the proceedings, the court may, in determining the question,
take into account any compliance or non-compliance with the Code of Conduct.
Regulations on
Data Protection
The
Personal Data (Privacy) Ordinance (Chapter 486 of the Laws of Hong Kong) (the “PDPO”) imposes a statutory duty on data users
in Hong Kong to comply with the requirements of the six data protection principles contained in Schedule 1 to the PDPO. The PDPO provides
that a data user shall not engage in any act or practice that contravenes a Data Protection Principle unless the act or practice, as the
case may be, is required or permitted under the PDPO. The six Data Protection Principles are:
● Principle 1—purpose and manner of collection of personal data;
● Principle 2—accuracy and duration of retention of personal data;
● Principle 3—use of personal data;
● Principle 4—security of personal data;
● Principle 5—information to be generally available; and
● Principle 6—access to personal data.
Non-compliance
with a Data Protection Principle may lead to a complaint to the Privacy Commissioner for Personal Data. In addition, the Privacy Commissioner
may serve an enforcement notice to direct the data user to remedy the contravention and/or instigate prosecution actions. A data user
who contravenes an enforcement notice commits an offense that may lead to a fine and imprisonment.
The
PDPO also gives data subjects certain rights, such as, inter alia:
● the right to be informed by a data user whether the data user holds personal data of which the individual is the data subject;
● if the data user holds such data, the right to be supplied with a copy of such data; and
● the right to request correction of any data they consider to be inaccurate.
The
PDPO criminalizes certain activities, including, but not limited to, the misuse or inappropriate use of personal data in direct marketing
activities, non-compliance with a data access request and the unauthorized disclosure of personal data obtained without the relevant data
user’s consent. For example, the use of personal data in direct marketing without giving notice to the data subject or the data
subject’s consent is a criminal offence punishable by a fine of HK$500,000 and imprisonment; a data user that provides a third party
with personal data for the purposes of direct marketing in return for consideration and without the data subject’s consent will
be liable to fines of up to HK$1,000,000 and imprisonment; and failure to take all practicable steps to erase personal data held by the
data user where the data is no longer required for the purpose for which the data was used is an offence liable to a fine of HK$10,000.
Furthermore, an individual who suffers damage, including injured feelings, by reason of a contravention of the PDPO in relation to his
or her personal data may seek compensation from the data user concerned.
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On
October 8, 2021, the Personal Data (Privacy) (Amendment) Ordinance 2021 (the “PDPAO”) came into effect. The PDPAO amended
the PDPO, particularly to: (i) criminalize the unconsented disclosure of personal data information of an individual who is a Hong Kong
resident or is present in Hong Kong (such disclosure, “subject disclosure”), or “doxxing,” (ii) introduce a cessation
notice regime to tackle doxxing; and (iii) substantially expand the investigation and enforcement powers of the Privacy Commissioner with
respect to the enforcement against doxxing and other offences relating to disclosure of personal data without consent. Under the PDPO,
if the Privacy Commissioner has reasonable ground to believe that (i) there is a written message or electronic message by means of which
a subject disclosure is made (whether or not the message exists in Hong Kong) and (ii) an individual who is present in Hong Kong or a
body of persons that is incorporated, established or registered in Hong Kong or has a place of business in Hong Kong (such individual
or body, a “Hong Kong person”) is able to take a cessation, the Privacy Commissioner may serve a written notice on the person
directing the person to take the cessation action. In addition, if the Privacy Commissioner has reasonable ground to believe that (i)
there is an electronic message by means of which a subject disclosure is made (whether or not the message exists in Hong Kong) and (ii)
a person (not being a Hong Kong person) that has provided or is providing any service (whether or not in Hong Kong) to any Hong Kong person
is able to take a cessation action (whether or not in Hong Kong) in relation to the message, the Privacy Commissioner may serve a written
notice on the provider directing the provider to take the cessation action. Failure to comply with cessation notices may result in a fine
of HK$50,000 and two years of imprisonment for a first conviction, and in the case of a continuing offence, to a further fine of HK$1,000
for every day during which the offence continues. In addition, on August 30, 2022, the Privacy Commissioner’s office issued the
Guidance Note on Data Security Measures for Information and Communications Technology (the “ICT Guidance”) to provide data
users with recommended data security measures for information and communications technology to facilitate their compliance with the requirements
of the PDPO. The ICT Guidance does not have the force of law and provides recommendations on data security measures in the following seven
areas, supplemented by case studies:
● Data Governance and Organizational Measures;
● Risk Assessments on data security for new systems and applications;
● Technical and Operational Security Measures;
● Data Processor Management;
● Remedial actions in the event of Data Security Incidents;
● Monitoring, Evaluating and Improving compliance with data security policies; and
● Other recommended Data Security Measures for Cloud Services, “Bring Your Own Devices” and Portable Storage Devices.
Regulations on
Foreign Investment, Exchange Control and Dividend Distribution
There
are no restrictions on foreign investments or foreign ownership applicable to the businesses currently conducted by our Hong Kong subsidiaries.
There are also no foreign exchange controls currently in force in Hong Kong, and the Hong Kong dollar is freely convertible into other
currencies. Our Hong Kong subsidiaries are not restricted in their ability to pay dividends.
Regulations on
Anti-money Laundering and Counter-Terrorist Financing (“AML/CFT”)
Anti-money Laundering
and Counter-Terrorist Financing Ordinance (Chapter 615 of the Laws of Hong Kong) (the “AMLO”)
The
AMLO imposes requirements relating to customer due diligence and record-keeping on financial institutions and provides regulatory authorities
with the powers to supervise compliance with the requirements under the AMLO. MoneyHero Insurance Brokers Limited is a licensed insurance
broker company and therefore is a financial institution subject to the AMLO.
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Organized and Serious
Crimes Ordinance (Chapter 455 of the Laws of Hong Kong) (the “OSCO”)
Among
other things, the OSCO empowers officers of the Hong Kong Police Force and the Hong Kong Customs & Excise Department to investigate
organized crime and triad activities, and confers jurisdiction on the Hong Kong courts to confiscate the proceeds of organized and serious
crimes and to issue restraint orders and charging orders in relation to the property of defendants of specified offenses under the OSCO.
The OSCO extends the money laundering offense to cover the proceeds from all indictable offenses.
United Nations (Anti-terrorism
Measures) Ordinance (Chapter 575 of the Laws of Hong Kong) (the “UNATMO”)
Among
other things, the UNATMO stipulates that it is a criminal offense to (i) provide or collect property (by any means, directly or indirectly)
with the intention to, or knowledge that the property will be used to, commit, in whole or in part, one or more terrorist acts; or (ii)
make any property or financial (or related) services available, by any means, directly or indirectly, to or for the benefit of a person
knowing that, or being reckless as to whether, such person is a terrorist or terrorist associate, or collect property or solicit financial
(or related) services, by any means, directly or indirectly, for the benefit of a person knowing that, or being reckless as to whether,
the person is a terrorist or terrorist associate. The UNATMO also requires a person to disclose his knowledge or suspicion of terrorist
property to an authorized officer, and failure to make such disclosure constitutes an offense under the UNATMO.
GL3: Guideline on
Anti-money Laundering and Counter-Terrorist Financing (the “AML/CFT Guideline”)
The
AML/CFT Guideline issued by the Insurance Authority sets out the relevant anti-money laundering and counter-financing of terrorism statutory
and regulatory requirements. It also prescribes the AML/CFT standards that authorized insurers and reinsurers carrying on long-term business,
and licensed individual insurance agents, licensed insurance agencies and licensed insurance broker companies carrying on regulated activities
in respect of long-term business (hereinafter referred to as “insurance institutions”), should meet in order to comply with
the statutory requirements under the AMLO and the IO. Compliance with the AML/CFT Guidance is enforced through the AMLO and the IO. Insurance
institutions that fail to comply with the AML/CFT Guidance may be subject to disciplinary or other actions under the AMLO and/or the IO
for non-compliance with the relevant requirement.
Regulations on
Labor and Employment
The
Employment Ordinance (Chapter 57 of the Laws of Hong Kong) (the “EO”) is an ordinance enacted for, among other things, the
protection of the wages of employees and the regulation of the general conditions of employment and employment agencies. Under the EO,
an employee is generally entitled to, among other things, notice of termination of his or her employment contract, payment in lieu of
notice, maternity protection in the case of a pregnant employee, sickness allowance, statutory holidays or alternative holidays and paid
annual leave.
Under the Mandatory Provident
Fund Schemes Ordinance (Chapter 485 of the Laws of Hong Kong), employers must participate in a Mandatory Provident Fund (the “MPF”)
Scheme for employees employed under the jurisdiction of the EO. Under the MPF Scheme, the employer and its employees are each required
to make contributions to the plan at 5% of the employees’ relevant income, subject to a cap of monthly relevant income of HK$30,000.
Employers are also required to maintain a policy of insurance issued by an insurer for an amount not less than the applicable amount stated
in the Employees’ Compensation Ordinance (Chapter 282 of the Laws of Hong Kong) (the “ECO”). According to the ECO, the
insured amount shall be not less than HK$100,000,000 per event if a company has no more than 200 employees.
Regulations in Singapore
We
conduct business in Singapore through the following subsidiaries: (i) SingSaver Pte. Ltd., which operates the online financial comparison
platform, SingSaver; (ii) Seedly Pte. Ltd., which operates the personal finance community platform, Seedly; (iii) SingSaver Insurance
Brokers Pte. Ltd., a registered insurance broker; (iv) eKos Pte. Ltd., a SaaS provider connecting financial institutions with their digital
partners and affiliates; and (v) CAGRSG, which provides management and technology support services to group companies. Each of our Singapore
subsidiaries has been incorporated in accordance with the Companies Act 1967 of Singapore (“Companies Act”) and registered
with the Accounting and Corporate Regulatory Authority of Singapore as required by the Companies Act.
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Regulations on
Consumer Protection
There
are various general consumer protection laws in place in Singapore.
The
Consumer Protection (Fair Trading) Act 2003 of Singapore sets out a legislative framework to allow consumers aggrieved by unfair practices
to have recourse to civil remedies before the Singapore courts. The definition of supplier under the Consumer Protection (Fair Trading)
Act 2003 includes persons who promote the use or purchase of goods or services. Suppliers may be held liable for engaging in unfair practices
in relation to consumer transactions. Unfair practices include, among other things, (i) doing or saying anything, or omitting to do or
say anything, that would reasonably deceive or mislead consumers, (ii) making a false claim, (iii) taking unreasonable advantage of a
consumer, or (iv) making various forms of misrepresentations to the consumer.
The
Singapore Code of Advertising Practice (the “SCAP”) is a code of practice set out by the Advertising Standards Authority of
Singapore (the “ASAS”) prescribing general principles applicable to advertisements, which include decency, honesty and truthful
presentation, and contains guidelines relating to specific services / products. While the SCAP has no force of law, a breach of the SCAP
may lead to ASAS referring the matter to the Consumers Association of Singapore for actions under the Consumer Protection (Fair Trading)
Act 2003 if an advertiser has repeatedly violated the SCAP by marketing false, misleading or unsubstantiated claims. The ASAS has also
issued additional guidelines from time to time, such as the Guidelines for Interactive Marketing Communication & Social Media, which
emphasizes that marketing communication should be clearly distinguishable from editorial and personal opinion and should not take the
form of social media content that appears to originate from a credible and impartial source, and the Guidelines on Advertising of Investments,
which aim to minimize investments-related advertisement with claims that are speculative, misleading or not substantiable.
The
Spam Control Act 2007 of Singapore, as administered by the Info-communications Media Development Authority (the “IMDA”), imposes
certain requirements on the sending or receiving of unsolicited bulk commercial electronic messages, or “spam,” in Singapore
and applies to emails and text messages that have a Singapore nexus. Electronic messages must have an “unsubscribe facility”
or “opt-out” function, and the recipient should be removed from the distribution list within 10 business days after submitting
an opt-out request. Any person who suffers loss or damage as a result of any violation of the foregoing requirements is entitled to institute
legal action, and the court may grant injunctions, damages or statutory damages.
Regulations on
Internet Content
Under
the Broadcasting Act 1994 of Singapore (“Broadcasting Act”), no licensable broadcasting services in or from Singapore can
be provided unless a broadcasting license has been granted by the IMDA. “Computer online services” provided by internet content
providers (as defined under the Broadcasting (Class License) Notification, “ICPs”) are a licensable broadcasting service under
the Broadcasting Act. Providers of Internet- based content generally are considered ICPs under the Broadcasting (Class License) Notification
and are subject to an automatically-granted class license. Part 10A of the Broadcasting Act, which took effect on 1 February 2023, was
introduced to tackle harmful content on online services accessible to Singapore users. It generally applies to and in relation to any
content that is provided on any online communication service (“OCS”) from outside Singapore and provided in or from Singapore
and is accessible by any Singapore end-users, unless such content was published on the internet before 1 February 2023 and does not remain
accessible to a Singapore end-user on or after such date. OCS includes social media service (“SMS”) and app distribution service.
SMS is defined as an electronic service whose sole or primary purpose of the service is to enable online interaction or linking between
2 or more end-users (including enabling end-users to share content for social purposes) and the service allows end-users to communicate
content on the service, and any other characteristics that are prescribed by Part 10A regulations. The Broadcasting Act spells out offences
involving egregious content, including the offence of not stopping egregious content on OCS and not stopping access to egregious content
on OCS. IMDA can, amongst others, issue directions to the OCS provider to disable access to the egregious content by Singapore end-users, and
stop the egregious content from being transmitted to Singapore end-users via other channels or accounts (though such directions
cannot be issued in respect of private communications due to privacy concerns). Non-compliance with a direction by IMDA constitutes
a criminal offence, punishable with a fine. Additionally, certain OCS may be designated as regulated OCS taking into account the range
of online communication services provided and the extent and nature of the effect that the different types of online communication services
have on the people of Singapore and her different communities. These regulated OCS are to comply with the IMDA’s codes of practice
applicable to regulated OCS.
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The IMDA is the regulator
of the information, communications and media sectors in Singapore, and ICPs must comply with codes of practice issued by the IMDA from
time to time, including the Internet Code of Practice. These requirements include, among other things, that the ICP must use its best
efforts to ensure that prohibited material (i.e., any material that is objectionable on the grounds of public interest, public morality,
public order, public security or national harmony, offends good taste or decency, or is otherwise prohibited by applicable Singapore laws)
is not broadcast via the internet to users in Singapore and must deny access to any prohibited material if it is directed to do so by
the IMDA. The IMDA has also issued a Code of Practice for Online Safety (“Online Safety Code”), which mitigates the risks
from harmful social media content to Singapore users, especially children, by requiring designated SMS to enhance online safety in Singapore
and curb the spread of harmful content on their services. The categories of harmful content covered by the Online Safety Code are: sexual
content, violent content, suicide and self-harm content, cyberbullying content, content endangering public health, and content facilitating
vice and organised crime.
In
addition, the Protection from Online Falsehoods and Manipulation Act 2019 of Singapore (“POFMA”) counters the proliferation
of online falsehoods. Under the POFMA, it is an offence to, inter alia, knowingly communicate a false statement of fact which is
likely to be prejudicial to the security of Singapore or any part of Singapore. To the extent that our platforms or services transmit
or allow our users to access third-party online content, we would be an internet intermediary under the POFMA. POFMA empowers any Singapore
government minister to direct the POFMA Office of the IMDA to issue certain directions to internet intermediaries whose internet intermediary
service has been used to communicate material that contains or consists of a false statement of fact in Singapore if the minister is of
the opinion that it would be in the public interest to do so. Such directions would include (a) targeted correction directions, which
require the internet intermediary to communicate a correction notice on its service to all end-users in Singapore who accessed the offending
false statement of fact by means of its service after a specified time; and (b) disabling directions, which require the internet intermediary
to disable access by end-users in Singapore to the offending false statement of fact being communicated on or through its service. Internet
intermediaries may be fined or have their access to their online location by Singapore end-users disabled if they fail to comply with
directions issued under POFMA without reasonable excuse.
There
are also various other content regulation laws in Singapore, including:
(a) Undesirable Publications Act 1967 (“UPA”): The UPA prevents the importation, distribution and reproduction of obscene and objectionable publications. The definition of “publication” is wide, and includes “any picture or drawing, whether made by computer-graphics or otherwise howsoever.” The UPA makes it an offence for a person to reproduce any obscene or objectionable publication knowing or having reason to believe that it is obscene or objectionable.
(b) Foreign Interference (Countermeasures) Act 2021 (“FICA”): The FICA is intended to counteract foreign interference in the public interest. Under the FICA, it would be an offence to, inter alia, undertake (or prepare or plan to undertake) “electronic communications activity” in or outside Singapore that results in or involves the publication in Singapore of any information/material on behalf of (i) a foreign principal or (ii) another person acting on the foreign principal’s behalf, where any part of the undertaking or electronic communications activity is covert or involves deception, and with knowledge or reason to believe that the electronic communications activity or the published information/material is likely to be prejudicial to the security of Singapore or any part of Singapore.
(c) The Online Criminal Harms Act 2023 (“OCHA”): The OCHA is intended to counter online criminal activity and protect against online harms, and for connected purposes. The OCHA allows directions to be issued to online service providers, other entities, or individuals, when there is reasonable suspicion that an online activity is in furtherance of the commission of an offence specified under the First Schedule of the Act. An “online activity” is defined as any activity conducted by means of the internet, and regulations may clarify the types of activities that are online activities. An OCHA direction can be issued when a designated officer suspects or has reason to believe that any online activity is preparatory to, or in furtherance of, the commission of a scam or malicious cyber activity offence. The OCHA also allows the Singapore Police Force, who is responsible for administering the OCHA, to issue Codes of Practice to require providers of designated online services to put in place systems, processes, or measures to counter the commission of offences specified in the Second Schedule. If a designated online service is found to be non-compliant with any parts of the Code of Practice that is applicable to it, the Singapore Police Force can issue a rectification notice to the service provider to correct the non-compliance within a specified timeframe. Where there has been non-compliance with a direction, rectification notice, an implementation directive, or another order, the Singapore Police Force can issue an Access Blocking Order, an App Removal Order, or a Service Restriction Order to restrict access to the non-compliant online service, or part of the service, to prevent the criminal activity and content from being accessed by persons in Singapore.
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Regulations on Insurance Brokerage
The
principal laws and regulations governing insurance brokers in Singapore include the Insurance Act 1966 of Singapore (the “IA”),
the Financial Advisers Act 2001 of Singapore (the “FAA”), their subsidiary legislations, and notices and guidelines published
by the MAS. Both the IA and the FAA are administered by the MAS, which is the integrated financial regulatory and supervisory authority
that governs the insurance, capital markets, financial advisory and banking sectors in Singapore.
Registration Regime
for Insurance Brokers
Under
the IA, a person may not carry on business as any type of insurance broker in Singapore unless the person is registered by the MAS as
that type of insurance broker or the person is an exempt insurance broker (as referred to in section 75 of the IA). An insurance broker
includes, but is not limited to, a person who, as an agent for the insureds or intending insureds, collects or receives premiums on policies
in Singapore or arranges contracts of insurance in Singapore in respect of policies relating to general insurance business and long-term
accident and health policies. Further, a person may not hold himself out to be a registered insurance broker unless he is a registered
insurance broker.
In
addition, any individual appointed as broking staff of a registered insurance broker must comply with the minimum standards and examination
requirements for broking staff set out in the MAS’s Notice 502 on Minimum Standards and Continuing Professional Development for
Insurance Brokers and Their Broking Staff, or Notice 502.
SingSaver
Insurance Brokers Pte. Ltd. is a registered insurance broker with respect to direct insurance. The registration will continue to be valid
until it is cancelled by order of the MAS, either upon the insurance broker’s request or on the grounds prescribed under section
80(2) of the IA. These grounds include, among other things:
● the insurance broker ceasing to carry on the business for which it is registered;
● the insurance broker carrying on its business in a manner likely to be detrimental to the interests of policy owners for whom it is acting as an agent; and
● the insurance broker contravening any provision of the IA or any condition imposed or any direction given by the MAS under the IA.
Application for Registration
An
applicant for registration as a registered insurance broker must be a Singapore-incorporated company with the prescribed minimum paid-up
share capital and have a professional indemnity insurance policy, the coverage of which is consistent with the prescribed limit and deductible
requirements.
In
addition, the MAS’s Fit and Proper Guidelines set out the fit and proper criteria applicable to all relevant persons in relation
to the carrying out of any activity regulated by the MAS, and the MAS may reject an application for registration if the MAS is not satisfied
that the applicant is, and the applicable relevant persons are, fit and proper. Generally, a fit and proper person is one that is competent
and honest, has integrity and is of sound financial standing.
Ongoing Obligations
for Registered Insurance Brokers
A
registered insurance broker must comply with all applicable provisions of the IA and the Insurance (Intermediaries) Regulations (the “IIR”),
which is a subsidiary legislation of the IA, as well as the other regulations, notices and guidelines issued by the MAS. Some of the key
ongoing obligations for registered direct insurance brokers are as follows:
● maintaining a minimum paid-up share capital of S$300,000 (see regulation 3(3) of the IIR);
● maintaining a standalone non-hybrid professional indemnity insurance policy of at least S$1 million (see regulation 4(1) of the IIR);
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● maintaining net asset value of not less than 50% of the minimum paid-up share capital (see section 81 of the IA and regulation 5 of the IIR);
● maintaining an insurance broking premium account with a licensed bank for monies received from or on behalf of an insured or intending insured for or on account of an insurer in connection with a contract of insurance or proposed contract of insurance, or from or on behalf of an insurer for or on account of an insured or intending insured (see section 82 of the IA and regulation 7(1) of the IIR);
● submitting the prescribed returns to the MAS within five months of the end of each financial year (see section 94 of the IA and regulation 10 of the IIR); and
● appointing an auditor and audit financial statements (see sections 94(5) and (6) of the IA).
Restrictions on Take-over
of an Insurance Broker
Under
section 87(2) of the IA, no person may enter into an agreement to acquire shares of a registered insurance broker by virtue of which he
would, if the agreement is carried out, obtain effective control of that insurance broker without first notifying the MAS of his intention
to enter into the agreement and obtaining the approval of the MAS to his entering into the agreement. Such a person must apply for MAS’s
approval prior to entering into such an agreement.
A
person shall be regarded as obtaining effective control of a registered insurance broker by virtue of an agreement if the person, alone
or acting together with any associate or associates, would, if the agreement were carried out, (i) acquire or hold, directly or indirectly,
20% or more of the issued share capital of the insurance broker; or (ii) control, directly or indirectly, 20% or more of the voting power
of the insurance broker.
This
restriction applies to all individuals, whether or not a resident in or a citizen of Singapore, and bodies corporate or unincorporate,
whether incorporated in or carrying on business in Singapore.
Disciplinary Power
of the MAS
Under
section 80 of the IA, the MAS may cancel the registration of any registered insurance broker on the grounds as specified therein, including
for failure to comply with any applicable obligations or the contravention of the provisions of the IA.
Regulations on
Data Protection
The Personal Data Protection
Act 2012 of Singapore (the “Singapore PDPA”) governs the collection, use and disclosure of the personal data of individuals
(i.e., data, whether true or not, about an individual, whether living or deceased, who can be identified (a) from that data or (b) from
that data and other information to which the organization has or is likely to have access) by organizations and is administered and enforced
by the Personal Data Protection Commission (the “PDPC”). It sets out data protection obligations that all organizations are
required to comply with in undertaking activities relating to the collection, use or disclosure of personal data.
Organizations are required
to, among other things, (i) obtain consent from their customers and inform them of the applicable purposes before collecting, using or
disclosing their personal data; and (ii) put in place reasonable measures to (a) protect the personal data in their possession or control
from unauthorized access, loss or damage and (b) prevent the loss of any storage medium or device on which personal data is stored. In
the event of a data breach involving any personal data in an organization’s possession or control, the Singapore PDPA requires the
organization to reasonably and expeditiously assess whether the data breach is notifiable and notify the PDPC and, unless exceptions apply,
the affected individuals of the data breach, if the data breach is assessed to be one that (a) is likely to result in significant harm
or impact to the individuals to whom the information relates, or (b) is, or is likely to be, of a significant scale. Other obligations
include accountability, retention and requirements around the overseas transfers of personal data. In addition, Do-Not-Call (“DNC”)
requirements require organizations to check “Do-Not-Call” registries prior to sending marketing messages addressed to Singapore
telephone numbers, through voice calls, fax or text messages, including text messages transmitted over the internet, unless clear and
unambiguous consent to the sending of such marketing messages to the individual’s Singapore telephone number was obtained from the
individual.
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Non-compliance
with the Singapore PDPA may attract financial penalties or even criminal liability. The PDPC has broad powers to give any such directions
as it thinks fit to ensure compliance, which include requiring an organization to pay a financial penalty. In this connection: (i) in
the case of contravention of the parts of the Singapore PDPA which sets out the obligations of organizations relating to data protection
(including the obligation to protect and care for personal data, and to conduct assessments of data breaches), the maximum financial penalty
that may be imposed: (a) on an organization whose annual turnover in Singapore exceeds S$10 million is 10% of the organization’s
annual turnover in Singapore, if the contravention occurs on or after October 1, 2022; and (b) in any other case is S$1 million; and (ii)
in the case of contravention of the DNC requirements, the maximum financial penalty that may be imposed is S$1 million.
Regulations on
Foreign Investment and Exchange Control
Singapore
does not have an umbrella regime for regulating foreign investment. Instead, foreign investment is regulated (if at all) by sector. Singapore
imposes no significant restrictions on the repatriation of earnings and capital, or on remittances, foreign exchange transactions and
capital movements.
Regulations on
Dividend Distribution
The
governing legislation for the distribution of dividends in Singapore is the Companies Act. Under section 403 of the Companies Act, no
dividends can be paid to shareholders of a Singapore-incorporated company except out of profits, and there are certain restrictions on
the use of profits for the purposes of dividend declaration. Any profits of a company applied towards the purchase or acquisition of its
own shares pursuant to the share buyback provisions under the Companies Act, and any gains derived from the sale or disposal of treasury
shares, cannot be payable as dividends to the shareholders of the company. The foregoing restriction does not apply to any part of the
proceeds received by the company from a sale or disposal of its treasury shares which the company has applied towards the profits of the
company where such part of the proceeds received from a sale or disposal of its treasury shares initially originated from (and was funded
by) profits of the company in the first place.
In
addition to complying with the Companies Act, the payment of dividends is also governed by case law and must be made in accordance with
the company’s constitution and the Singapore Financial Reporting Standards. The Companies Act does not prescribe what constitutes
distributable profits and guidance on this issue may be derived from case law.
Regulations on
Anti-money Laundering and Counter-Terrorist Financing
Regulated
financial institutions (including insurance brokers) must comply with all applicable AML/CFT obligations, including the relevant AML/CFT
Notices and Guidelines issued by MAS and AML/CFT laws and regulations such as the Corruption, Drug Trafficking and Other Serious Crimes
(Confiscation of Benefits) Act 1992 of Singapore (the “CDSA”) and the Terrorism (Suppression of Financing) Act 2002 of Singapore
(the “TSOFA”). In particular, the AML/CFT guidelines applicable for registered insurance brokers include the Guidance to Capital
Markets Intermediaries on Enhancing AML/CFT Frameworks and Control, the Guidance for Effective AML/CFT Transaction Monitoring Controls
and MAS Circular No. CMI 06/2015. Registered insurance brokers that are also exempt financial advisers under the FAA have to comply with
MAS Notice FAA-N06 on Prevention of Money Laundering and Countering the Financing of Terrorism.
The CDSA criminalizes the
concealment or transfer of the benefits of criminal conduct and the knowing assistance of the concealment, transfer or retention of such
benefits. The CDSA permits the confiscation of benefits derived from, and to combat, corruption, drug dealing and other serious crimes.
Failure to lodge suspicious transaction reports with the Suspicious Transaction Reporting Office may result in criminal liability under
the CDSA. The TSOFA criminalizes terrorism financing and prohibits any person in Singapore from dealing with or providing services to
a terrorist entity, including those designated pursuant to the TSOFA. There are also additional reporting and disclosure obligations under
the TSOFA and asset-freezing requirements that financial institutions must comply with. In addition, the TSOFA has extraterritorial reach,
and any person outside Singapore who commits an act or omission that would constitute an offense under the TSOFA if committed in Singapore
may be proceeded against, charged, tried and punished accordingly in Singapore.
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Among
other things, the AML/CFT guidelines require financial institutions operating in Singapore to put in place robust controls to detect and
deter the flow of illicit funds through Singapore’s financial system, identify and know their customers (including beneficial owners),
conduct regular account reviews, and monitor and report any suspicious transactions. In addition, the AML/CFT guidelines also require
financial institutions to set out the roles and responsibilities of their senior management, compliance team and employees, and to conduct
and monitor AML/CFT training for all employees. Generally, financial institutions may apply a risk-based approach in implementing AML/CFT
policies, procedures and controls to effectively manage and mitigate risks that are commensurate with the size and complexity of the business
operations.
Regulated
financial institutions are also subject to sanctions requirements under regulations issued pursuant to the Financial Services and Markets
Act 2022 of Singapore and the Terrorism (Suppression of Financing) Act 2002 of Singapore. The extent of the prohibitions varies depending
on the sanctions program.
Regulations on
Labor and Employment
The
Employment Act 1968 of Singapore (the “Employment Act”) generally extends to all employees regardless of their designation,
salary level or type of work performed, with the exception of certain groups of employees (i.e., seafarers, domestic workers and public
workers). It provides employees falling within its ambit certain protections such as minimum notice periods, restrictions in relation
to the deductions from wages, minimum days of annual and sick leave, maternity/paternity leave and paid childcare leave. The Employment
Act also applies to employees who are foreigners so long as they fall within the definition of “employee” under the Employment
Act. Employers in Singapore owe a statutory obligation to contribute to a Central Provident Fund in relation to wages for employees who
are Singapore citizens or permanent residents of Singapore. The specific contribution rate to be made by employers varies depending on
whether the employee is a Singapore citizen or permanent resident and the age group and wage band of the employee. Under the Workplace
Safety and Health Act 2006, every employer has a duty to take, so far as is reasonably practicable, such measures as are necessary to
ensure the safety and health of its employees and any contractors when at work.
Regulations in the
Philippines
We
conduct business in the Philippines through the following subsidiaries: (i) MoneyGuru Philippines Corporation, which operates the online
personal finance platform Moneymax, (ii) MoneyHero Insurance Brokerage Inc., a registered insurance broker, and (iii) eKos Inc., a SaaS
provider connecting financial institutions with their digital partners and affiliates, as well as CompareAsia Group ROHQ Philippines,
which is a branch and the regional operating headquarters in the Philippines of CAGRL.
Regulations on
Business Registration
Our
subsidiaries in the Philippines each holds a certificate of incorporation under the official seal of the Philippines Securities and Exchange
Commission (“PSEC”). In order to maintain the certificate of incorporation, a corporation must meet certain periodic reportorial
requirements with respect to its basic information, such as its principal office address, composition of directors and officers, and disclosure
of the corporation’s beneficial owners, and financial statements. The PSEC may place under delinquent status any corporation that
fails to submit the required reporting documents for a total of three times, consecutively or intermittently, within a period of five
years. Under PSEC Memorandum Circular No. 19-2023 dated 26 October 2023, a corporation placed under delinquent status shall have a period
of six (6) months to file a petition to lift its order of delinquency and submit the required reporting documents.
PSEC
Memorandum Circular No. 15-2025 dated 22 December 2025 set out a comprehensive framework for the identification, declaration, and submission
of accurate beneficial ownership information by all corporations to enhance transparency and align with international standards on anti-money
laundering and combating the financing of terrorism.
In addition, a Philippines
corporation must register with the local government unit (“LGU”) where the corporation intends to conduct business. Under
the Local Government Code of 1991, LGUs are given local autonomy in regulating the businesses that operate within their respective jurisdictions
and levying applicable taxes, fees and charges thereto.
Our
subsidiaries in the Philippines are all located in Taguig City and must comply with the relevant regulations of the LGU of Taguig City.
Under the Revised Taguig Revenue Code, every person that conducts a business, trade or activity within Taguig City must secure a Taguig
Business Permit (“Business Permit”) prior to its operation and renew the same on an annual basis. All Business Permits have
a term of one year, which take effect on the date of issue and expire on the date specified therein but not beyond December 31 of the
year it was issued.
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Regulations on
Regional Operating Headquarters (the “ROHQs”)
An
ROHQ is a branch established in the Philippines by multinational companies that are engaged in any of the following “qualifying
services”: general administration and planning; business planning and coordination; sourcing and procurement of raw materials and
components; corporate finance advisory services; marketing control and sales promotion; training and personnel management; logistic services;
research and development services and product development; technical support and maintenance; data processing and communication; and business
development. An ROHQ is allowed to derive income in the Philippines by performing qualifying services to its affiliates, subsidiaries
or branches in the Philippines, the Asia-Pacific region and other foreign markets. An ROHQ is prohibited from offering qualifying services
to entities other than its principal’s subsidiaries, branches and affiliates as declared in its registration with the PSEC.
An
ROHQ may operate in the Philippines only after securing its license from the PSEC upon favorable recommendation of the Board of Investments.
Among the requirements for the establishment of an ROHQ are the following: (1) a certificate of inward remittance of at least US$200,000
or its equivalent; and (2) a certification that the foreign firm is an entity engaged in international trade with affiliates, subsidiaries
or branch offices in the Asia-Pacific Region or other foreign markets. CompareAsia Group ROHQ Philippines, an ROHQ, holds the required
license.
Regulations on
E-Commerce and Consumer Protection
The
Electronic Commerce Act provides for the recognition of messages and documents in the electronic form as valid evidence of a transaction.
It applies to all kinds of electronic data messages and electronic documents used in commercial and noncommercial activities and exchanges.
The Consumer Act of the Philippines protects the interests of purchasers, lessees, lessors, or recipients of consumer products within
the Philippines. Under the Internet Transactions Act of 2023 (“ITA”), which took effect 20 June 2025, the Department of Trade
and Industry is the governmental authority that exercises regulatory jurisdiction over e-marketplaces, online merchants, e-retailers,
digital platforms, and third-party platforms. Pursuant to ITA, digital platforms like Moneymax are required to protect consumers from
scams and fraud, implement efficient online redress mechanisms for consumer complaints, and protect consumer data privacy, among others.
Regulations on
Insurance Brokerage
The
applicable laws governing insurance contracts and matters related to the insurance business are Republic Act No. 10607 (the “Insurance
Code”) and the Civil Code of the Philippines. The Insurance Code defines an insurance broker as any person who, for any compensation,
commission or other thing of value, acts or aids in any manner in soliciting, negotiating or procuring the making of any insurance contract
or in placing risk or taking out insurance, on behalf of an insured other than himself. In relation thereto, no person shall act as an
insurance broker in the solicitation or procurement of applications for insurance, or receive for services in obtaining insurance, any
commission or other compensation from any insurance company doing business in the Philippines, or any agent thereof, without first procuring
a license to so act from the Philippines Insurance Commission (“IC”), which must be renewed every three years thereafter.
MoneyHero Insurance Brokerage Inc. holds an Insurance Broker’s License, valid from January 1, 2025 to December 31, 2027.
Further,
IC Circular Letter No. 2018-52 provides for other requirements that must be complied with during the application for new license or renewal
thereof. For example, an existing insurance broker seeking license renewal must have a minimum net worth of PHP10,000,000.00 and a surety
bond of at least PHP1,000,000.00 in favor of the Republic of the Philippines by a company authorized to become a surety upon official
recognizances, stipulations and undertakings.
Any
willful violation of the provisions of the Insurance Code, such as fraud, misrepresentation or material misstatement in the license application
and misappropriation of money required to be held in fiduciary capacity, may cause the suspension or revocation of the broker’s
license.
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Regulations on
Data Protection
Republic
Act No. 10173 or the Philippines Data Protection (the “Philippines DPA”), its implementing rules and regulations, and the
issuances of the National Privacy Commission govern the processing of all types of personal information involving any natural or juridical
person involved in personal information processing, such as personal information controllers and processors who, although not found or
established in the Philippines, use equipment that is located in the Philippines, or those who maintain an office, branch or agency in
the Philippines, subject to certain exceptions. The Philippines DPA expressly requires that, before a personal information controller
or processor can collate, process and use or share personal data, the personal information controller or processor must have a lawful
criterion or basis for processing the data, such as consent (which is defined as any freely given, specific, informed indication of will,
whereby the data subject agrees to the collection and processing of his or her personal data). Such entity also must register with the
National Privacy Commission and appoint a data protection officer.
The
Philippines DPA and its implementing rules require personal information controllers and processors to have a data protection officer or
compliance officer who shall be accountable for ensuring compliance with applicable data privacy and security laws and regulations. Personal
information controllers and processors must also comply with the relevant regulations to (i) conduct a privacy impact assessment as part
of the organizational security measures and (ii) register its personal data processing system if it (a) employs more than 250 persons,
or (b) employs less than 250 persons but the processing undertaken (1) is likely to pose a risk to the rights and freedoms of the data
subject or is not occasional, or (2) involves the processing of sensitive personal information of at least 1,000 individuals. Personal
information controllers and processors also are required to establish a data breach and security incident response team and maintain proper
documentation under NPC Circular No. 2016-03 and NPC Advisory No. 2018-01. Further, personal information controllers engaged in data sharing
are encouraged to execute data sharing agreements in line with NPC Advisory No. 2025-01.
Regulations on
Cybersecurity
The
Cybercrime Prevention Act aims to protect the integrity of computer systems, networks, and databases, as well as the confidentiality and
integrity of the data stored therein, from misuse and illegal access. It punishes any person or entity who, among other things, illegally
accesses or intercepts, or intentionally or recklessly interferes with, computer systems or data. Abetting or aiding in the commission
of a cybercrime is also punishable under the Cybercrime Prevention Act. IC Circular Letter No. 2014-47 (Guidelines on Electronic Commerce
of Insurance Products) requires insurance providers to comply with the Philippines DPA and to maintain adequate security mechanisms to
ensure security of payment mechanisms and personal information and provides guidelines on the collection and processing of data. The IC
may order insurance providers to cease conducting online distribution of insurance products if fraud or injury to the public is found.
Regulations on
Foreign Ownership Restrictions
Under
the Foreign Investment Act of 1991 (the “FIA”), in domestic market enterprises, foreigners can own as much as 100% equity
except in areas specified in the Foreign Investment Negative List (the “Philippines Negative List”), in which case foreign
ownership shall not exceed 25%, 30% or 40% depending on the specific circumstances. The Philippines Negative List enumerates industries
and activities that have foreign ownership limitations under the FIA and other existing laws. The Philippines Negative List is updated
regularly, and the most recent version took effect in 2022. The businesses operated by our Philippines subsidiaries, including our insurance
brokerage business, are not on the Philippines Negative List and therefore not subject to foreign ownership restrictions.
Regulations on
Exchange Control
Foreign
exchange (“FX”) transactions are governed by the BSP Manual of Regulations on Foreign Exchange Transactions. Generally, inward
investments need not be registered with the Bangko Sentral ng Pilipinas (the “BSP”), the Philippine Central Bank, unless the
repatriation of capital and/or the remittance of related earnings in Philippines pesos thereon will be funded with FX resources of authorized
agent banks (“AABs”) or AAB FX corps (i.e., subsidiary/affiliate FX corporations of AABs). Similarly, outward investments,
such as when residents invest in an instrument requiring settlement in FX, may do so, without prior BSP approval, if such investments
are funded with (i) the investors’ own FX deposited in their foreign currency deposit account(s) (whether offshore or onshore) and/or
(ii) FX obtained from sources other than AABs/AAB FX corps.
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Regulations on
Dividend Distributions
The
Revised Corporation Code (“RCC”) governs the distribution of dividends in the Philippines. Under Section 42 of the RCC, the
board of directors may declare dividends out of the unrestricted retained earnings which can be payable in cash, property, or in stock,
provided that, stock dividends are issued with the approval of stockholders representing at least two-thirds (2/3) of the outstanding
capital stock.
Any
cash dividends due on delinquent stock shall first be applied to the unpaid balance on the subscription plus costs and expenses, while
stock dividends shall be withheld from the delinquent stockholders until their unpaid subscription is fully paid.
In
addition to the foregoing, the declaration of dividends must comply with PSEC Memorandum Circular No. 16-23 dated 24 August 2023, providing
for the updated guidelines on determining retained earnings available for dividend declaration. Under the Memorandum Circular, dividends,
whether cash, property, or stock, declared out of unrestricted retained earnings must be bona fide income founded upon actual earnings
or profits.
Regulations on
Anti-money Laundering and Counter-Terrorist Financing
Republic
Act No. 9160 or the Anti-Money Laundering Act of 2001, as amended (the “AMLA”), requires covered institutions, which include
banks, nonbanks, quasi-banks, trust entities and all other institutions and their subsidiaries and affiliates supervised or regulated
by the BSP, and insurance companies and all other institutions supervised or regulated by the Insurance Commission, to (i) establish and
record the true identity of their clients based on official documents; (ii) maintain a system of verifying the true identity of their
clients and, in the case of corporate clients, a system of verifying their legal existence and organizational structure, as well as the
authority and identity of all persons purporting to act on their behalf; (iii) register with the Anti-money Laundering Council’s
(“AMLC”) electronic reporting system and report to AMLC covered transactions and suspicious transactions within five working
days from the occurrence thereof, unless the supervising authority concerned prescribes a longer period not exceeding 10 working days;
(iv) take steps to identify, assess and understand their AML/CTF risks and appropriately decide and document their risk-based approach;
and (v) implement a comprehensive risk-based Money Laundering and Terrorism Financing Prevention Program geared towards the promotion
of high ethical and professional standards and the prevention of money laundering and terrorism financing. Violations of the AMLA will
result in administrative and criminal penalties.
In
addition, the BSP, the PSEC and the IC have each issued their own sets of regulations implementing the AMLA to cover institutions under
their respective supervision.
Regulations on
Labor and Employment
The
Labor Code of the Philippines (the “Labor Code”) governs employment practices and labor relations in the Philippines. The
Labor Code sets the conditions of employment and safety standards, and prescribes the minimum requirements relating to wages, hours of
work, cost of living allowances and other monetary and welfare benefits, including standards relating to occupational safety and health
(the “OSH Standards”). The Labor Code also governs the labor relations between employers and employees, including the just
and authorized causes for termination of employment and the due process requirements related thereto.
Under
Department of Labor and Employment (“DOLE”) Department Order No, 252-2025, DOLE has implemented stricter workplace safety
protocols by imposing clear duties and penalties on employers and workers on compliance with DOLE OSH standards. The DOLE is the governmental
authority that exercises jurisdiction over the enforcement of conditions of employment, safety standards and employment practices in the
Philippines. An establishment that willfully fails to register under the OSH Standards shall be subject to an administrative fine of PHP20,000.
The
Labor Code also governs the labor relations between employers and employees, including the just and authorized causes for termination
of employment and the due process requirements related thereto.
Under
DOLE Department Order No. 248-2025, the DOLE has issued new regulations on the employment of foreign nationals in the Philippines, which
include expanded publication and application requirements, such as, among others, proof that the employment of the foreign national is
necessary to fill a gap, shortage or need in the local labor market.
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Regulations in Taiwan
We
conduct business in Taiwan through our subsidiary Money101 Company Limited, which operates the online financial comparison platform Money101.com.tw.
Our Taiwan subsidiary has been registered and incorporated in accordance with the Company Act of Taiwan. There are no other material registration
or business license requirements for our Taiwan subsidiary to operate our business in Taiwan.
Regulations on
Advertising
According
to the Fair Trade Act, when an advertiser knows or should have known that its testimonial or endorsement for the advertised products or
services is or may be misleading but still makes such advertisement available, it shall be jointly liable with the owner of the advertised
products or services for any damages arising therefrom. The competent authority may order the violator to suspend or rectify the violation
within a prescribed time limit and impose an administrative fine ranging from NT$50,000 to NT$25 million. If the violator fails to rectify
the violation within the prescribed time limit and the competent authority issues additional orders of rectification, a consecutive fine
ranging from NT$100,000 to NT$50 million will be imposed each time.
Regulations on
Data Protection and Information Security
The
main regulation governing the protection of personal data in Taiwan is the Personal Information Protection Act, as last amended on November
11, 2025. The competent authority under the Personal Information Protection Act is the Personal Data Protection Commission; however, it
has not yet been formally established and is currently operating in the form of the Preparatory Office. The Personal Information Protection
Act governs the collection, processing and use of personal information in order to prevent abuse of personal data. Companies that seek
to collect, process and use personal information need to disclose the name of the party collecting the personal information and the purpose
of collecting the personal information, subject to the user’s consent. Data subjects should also be informed of their rights under
the Personal Information Protection Act and how they can exercise such rights. Failure to comply with the Personal Information Protection
Act will give rise to fines and criminal liability. In addition, a nongovernment agency shall not collect or process specific personal
information unless it is for a legitimate specific purpose and complies with all of the conditions provided in the relevant laws.
Regulations on
Foreign Investment
Foreign
investments in Taiwan are governed by the Statute for Investment by Foreign Nationals, as last amended on November 19, 1997. Foreign investors
may invest by holding shares issued by a Taiwanese company, contributing to its registered capital, establishing a branch office, a proprietary
business or a partnership in Taiwan, or providing loans to the invested business for a period exceeding one year, provided that the business
items of the invested Taiwanese company are not on a negative list promulgated by the Ministry of Economic Affairs of Taiwan (the “Taiwan
Negative List”), or the MOEA, from time to time. The prohibition on direct foreign investment in the prohibited industries in the
Taiwan Negative List is absolute in the absence of a specific exemption from the application of the Taiwan Negative List. Under the Taiwan
Negative List, some other industries are restricted so that foreign investors may directly invest only up to a specified level and with
the specific approval of the relevant authority responsible for enforcing the legislation that the Taiwan Negative List is intended to
implement. The operation of an online personal finance aggregation and comparison platform is currently not on such Taiwan Negative List.
Regulations on
Financial Support Provided by Offshore Entities
According
to the Statute for Investment by Foreign Nationals, offshore entities can provide loans for a period of less than one year to any Taiwanese
companies in which such offshore entities do not hold any equity interest without any approval from government authorities, subject to
certain foreign exchange approval requirements in connection with the remittance of foreign currency in excess of certain amount. There
is no maximum limitation on the amount of loans a Taiwanese company may receive from an offshore entity. Moreover, based on current laws
and regulations, there is generally no limitation on guarantees made by an offshore entity to a Taiwanese company.
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Regulations on Exchange Control
Foreign
exchange matters are generally governed by Taiwan’s Foreign Exchange Regulation Act, as last amended on April 29, 2009, and regulated
by the Ministry of Finance of Taiwan, and the Central Bank of the Republic of China (Taiwan) (the “CBC”). Authorized by the
Foreign Exchange Regulation Act, the CBC has promulgated the Regulations Governing the Declaration of Foreign Exchange Receipts and Disbursements
or Transactions, as last amended on December 26, 2022, to deal with the declaration of foreign exchange receipts, disbursements or transactions
involving NT$500,000 or more or its equivalent in foreign currency.
Under
existing laws and regulations, all foreign exchange transactions must be executed by banks designated to handle foreign exchange transactions
by the Ministry of Finance and the CBC. Foreign exchange approvals must be obtained from the CBC on a payment-by-payment basis. A single
remittance by a company with an amount over US$1 million or its equivalent in foreign currency shall be reported and documents supporting
the accuracy of such report shall be provided to the bank handling such remittance before the remittance is conducted. In addition, remittances
by a Taiwanese company whose annual aggregate amount exceeds US$50 million or its equivalent in foreign currency may not be processed
without the approval of the CBC. Although such approvals have been routinely granted in the past, there can be no assurance that in the
future any such approvals will be obtained in a timely manner, or at all.
Regulations on
Dividend Distributions
Except
under limited circumstances, a Taiwanese company will not be permitted to distribute dividends or make other distributions to shareholders
in any given year for which it did not record net income or retained earnings (excluding reserves). The Company Act of Taiwan also requires
that 10% of each Taiwanese company’s annual net income (less prior years’ losses, if any, and applicable income taxes) be
set aside as a legal reserve until the accumulated legal reserve equals the paid-in capital of the company.
Regulations on
Anti-money Laundering and Counter-Terrorist Financing
According
to the Money Laundering Control Act of Taiwan, money laundering includes the following behaviors: (i) concealing the proceeds of specified
unlawful activity or disguising the origin of the proceeds of specified unlawful activity; (ii) obstructing or jeopardizing Taiwan’s
investigation, discovery, preservation, confiscation or requisition of the proceeds of specified unlawful activity; (iii) accepting, obtaining,
possessing or using the proceeds of specified unlawful activity committed by others; and (iv) using one’s proceeds of specified
unlawful activity to conduct transactions with others.
Regulations on
Labor and Employment
According
to the Labor Standards Act of Taiwan, employers are not allowed to terminate employment contracts without cause. Further, the mere transfer
of ownership of a company is not sufficient grounds for laying off employees. Under the Labor Standards Act and the Labor Pension Act
of Taiwan, employers are required to contribute no less than 6% of an employee’s monthly salary into a specific account as part
of the employee’s pension. Under the Labor Insurance Act of Taiwan, employers should withhold and pay for certain statutory percentages
of the labor insurance premiums for employees aged between 15 and 65. In addition, under the National Health Insurance Act of Taiwan,
employers are required to pay a certain statutory percentage of the employees’ health insurance premium.
Regulations in the Cayman Islands
Data Protection
We
have certain duties under the Data Protection Act (as revised) of the Cayman Islands, as amended from time to time and any regulations,
codes of practice or orders promulgated pursuant thereto (collectively, the “Cayman DPA”) based on internationally accepted
principles of data privacy.
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Privacy Notice
This
privacy notice puts our shareholders on notice that, through your investment in us, you will provide us with certain personal information
that constitutes personal data within the meaning of the Cayman DPA (“personal data”). In the following discussion, the “company”
refers to MoneyHero Limited and its affiliates and/or delegates, except where the context requires otherwise.
Investor Data
We
will collect, use, disclose, retain and secure personal data to the extent reasonably required only and within the parameters that could
be reasonably expected during the normal course of business. We will only process, disclose, transfer or retain personal data to the extent
legitimately required to conduct our activities on an ongoing basis or to comply with legal and regulatory obligations to which we are
subject. We will only transfer personal data in accordance with the requirements of the Cayman DPA, and will apply appropriate technical
and organizational information security measures designed to protect against unauthorized or unlawful processing of the personal data
and against the accidental loss, destruction or damage to the personal data.
In
our use of personal data, we will be characterized as a “data controller” for the purposes of the Cayman DPA, while our affiliates
and service providers who may receive this personal data from us in the conduct of our activities may either act as our “data processors”
for the purposes of the Cayman DPA or may process personal information for their own lawful purposes in connection with services provided
to us.
We
may also obtain personal data from other public sources. Personal data includes, without limitation, the following information relating
to a shareholder and/or any individuals connected with a shareholder as an investor: name, residential address, email address, contact
details, corporate contact information, signature, nationality, place of birth, date of birth, tax identification, credit history, correspondence
records, passport number, bank account details, source of funds details and details relating to the shareholder’s investment activity.
Who this Affects
If
you are a natural person, this will affect you directly. If you are a corporate investor (including, for these purposes, legal arrangements
such as trusts or exempted limited partnerships) that provides us with personal data on individuals connected to you for any reason in
relation to your investment in the company, this will be relevant for those individuals and you should transmit the content of this privacy
notice to such individuals or otherwise advise them of its content.
How We May Use a Shareholder’s
Personal Data
The
company, as the data controller, may collect, store and use personal data for lawful purposes, including, in particular:
● where this is necessary for the performance of its rights and obligations under our constitutional and operational documents and any purchase agreements;
● where this is necessary for compliance with a legal and regulatory obligation to which the company is subject (such as compliance with anti-money laundering, counter-terrorist financing, counter proliferation financing and FATCA/CRS requirements); and/or
● where this is necessary for the purposes of its legitimate interests and such interests are not overridden by your interests, fundamental rights or freedoms.
Should
we wish to use personal data for other specific purposes (including, if applicable, any purpose that requires your consent), we will contact
you.
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Why We May Transfer
Your Personal Data
In
certain circumstances, we may be legally obliged to share personal data and other information with respect to your shareholding with the
relevant regulatory authorities such as the Cayman Islands Monetary Authority or the Cayman Islands Tax Information Authority. They, in
turn, may exchange this information with foreign authorities, including tax authorities.
We
anticipate disclosing personal data to persons who provide services to the company and their respective affiliates (which may include
certain entities located outside the United States, the Cayman Islands or the European Economic Area), who will process your personal
data on its behalf.
The Data Protection
Measures We Take
Any
transfer of personal data by us or our duly authorized affiliates and/or delegates outside of the Cayman Islands shall be in accordance
with the requirements of the Cayman DPA.
We
and our duly authorized affiliates and/or delegates shall apply appropriate technical and organizational information security measures
designed to protect against unauthorized or unlawful processing of personal data and accidental loss or destruction of, or damage to,
personal data.
We
shall notify you of any personal data breach that is reasonably likely to result in a risk to your interests, fundamental rights or freedoms
or those data subjects to whom the relevant personal data relates.
Your rights
You
have certain data protection rights, including the right to:
● be informed about the purposes for which your personal data are processed;
● access your personal data;
● stop direct marketing;
● restrict the processing of your personal data;
● have incomplete or inaccurate personal data corrected;
● ask us to stop processing your personal data;
● be informed of a personal data breach involving your personal data (unless the breach is unlikely to be prejudicial to you);
● complain to the Data Protection Ombudsman; and
● require us to delete your personal data in some limited circumstances.
Should
you have any queries or wish to discuss your data protection rights with us, please contact the Company.
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C. Organizational Structure
The
following chart illustrates our organizational structure and material subsidiaries as of March 31, 2026.
D. Property, Plants and Equipment
Our
corporate headquarters are located in Singapore and Hong Kong. We have approximately 4,000 sq. ft. of leased space in Hong Kong with a
lease term expiring in February 2027 and approximately 5,000 sq. ft. of leased space in Singapore with a lease term expiring in October
2026. We have also leased office space in each of our local markets across Greater Southeast Asia. We believe our facilities are adequate
and suitable for our current needs and that should it be needed, suitable additional or alternative space will be available to accommodate
our operations.