Bread Financial Holdings, Inc.
A financial services company that issues co-brand and private-label credit cards for dozens of brands, including Ulta Beauty, the NFL, and Dell, through its two banks, Comenity Bank and Comenity Capital Bank, plus installment loans and savings accounts. Founded in 1996 as Alliance Data Systems from the merger of J.C. Penney's credit card unit and The Limited's credit card bank, it renamed itself Bread Financial in 2022 after acquiring Bread, a buy-now-pay-later startup.
Sold 15.0K
Granted 2.1K
Granted 1.6K
Sold 9.7K
Granted 1.6K
Granted 1.6K
Granted 1.6K
Granted 1.6K · Bought 698
Granted 1.6K
Granted 1.6K
| Insider | Stake change | Holds now | Granted / vested | Bought | Sold |
|---|---|---|---|---|---|
| Andretta Ralph JPresident and CEO, Director · 3 transactions | -2.3% | 583.2K | — | — | 15.0K |
| Gerspach John CDirector · 2 transactions | +4% | 54.8K | 2.1K | — | — |
| Tucker Laurie AnneDirector · 1 transaction | +4.8% | 35.5K | 1.6K | — | — |
| Ballou Roger HDirector · 1 transaction | -24.4% | 30.1K | — | — | 9.7K |
| Theriault Timothy JDirector · 1 transaction | +6.4% | 27.4K | 1.6K | — | — |
| Turney Sharen JDirector · 1 transaction | +7.6% | 23.2K | 1.6K | — | — |
| Natarajan RajeshDirector · 1 transaction | +8.3% | 21.4K | 1.6K | — | — |
| Fawcett John J.Director · 2 transactions | +23.9% | 12.6K | 1.6K | 698 | — |
| St Clair JoyceDirector · 1 transaction | +16.9% | 11.3K | 1.6K | — | — |
| Lakhwara PranitiDirector · 1 transaction | +29.1% | 7.3K | 1.6K | — | — |
Select a row to see that insider’s individual transactions. Sum of the holdings confirmed in the 12 months before this insider's last filing. A Form 4 reports a holding per line — held directly, or through a named trust, partnership or foundation, and in each share class separately — never a person’s total. Lines not restated in that time are left out and shown apart: an active filer restates what they still hold, so a line they did not restate is more often an entity since renamed, whose shares a successor line reports too. An amber marker means some were left out.
Net open-market activity over the last 6 months: -24.0K shares. Grants, option exercises and tax withholding are excluded — they are compensation mechanics, not decisions to buy or sell.