Grove Collaborative Holdings, Inc.
A San Francisco-based online retailer of environmentally friendly, non-toxic household and personal care products, Grove Collaborative vets every item it sells for health and sustainability. Founded in 2012 as ePantry, it renamed itself Grove Collaborative in 2016—"grove" evoking a cluster of trees to reflect its nature mission. Its in-house brand, Grove Co., sells reusable glass and aluminum spray bottles paired with cleaning concentrates to cut out single-use plastic.
Granted 236.5K
Granted 1.40M · Bought 31.2K
Granted 542.1K · Bought 173.7K
Granted 201.0K · Bought 68.6K
Granted 365.6K
Granted 177.6K
Granted 177.6K
Granted 282.6K · Sold 73.8K
Granted 44.3K
Granted 126.0K
Granted 96.0K · Bought 7.2K
Granted 53.5K
Granted 37.4K
Granted 107.4K
| Insider | Stake change | Holds now | Granted / vested | Bought | Sold |
|---|---|---|---|---|---|
| Branson Sir Richard +3 co-filers10% owner · 2 transactions | — | 8.46Mas of Mar 2024 | 236.5K | — | — |
| Landesberg StuartDirector · 58 transactions | +16.6% | 1.83M | 1.40M | 31.2K | — |
| Yurcisin Jeffrey MichaelPresident & CEO, Director · 62 transactions | — | 638.7K | 542.1K | 173.7K | — |
| Replogle John BDirector · 22 transactions | — | 565.0K | 201.0K | 68.6K | — |
| Cervantes SergioChief Financial Officer · 44 transactions | +261.1% | 299.6Kas of Feb 2025 | 365.6K | — | — |
| Miller Kristine EDirector · 5 transactions | +836.1% | 198.8K | 177.6K | — | — |
| Sramek Naytri ShroffDirector · 5 transactions | +836.1% | 198.8K | 177.6K | — | — |
| Clark ChristopherChief Technology Officer · 65 transactions | +80.1% | 186.2Kas of Feb 2025 | 282.6K | — | 73.8K |
| Giesler Gary ScottChief Legal Officer, Secretary · 10 transactions | — | 176.3K | 44.3K | — | — |
| Perry JennieChief Marketing Officer · 22 transactions | +63.9% | 172.3Kas of May 2024 | 126.0K | — | — |
| Glazer David A.Director · 16 transactions | +187.9% | 158.1Kas of Aug 2025 | 96.0K | 7.2K | — |
| Cleary Kevin MichaelDirector · 2 transactions | +78.1% | 73.5Kas of May 2024 | 53.5K | — | — |
| Anderson Kathryn LowDirector · 1 transaction | — | 37.4K | 37.4K | — | — |
| Siragusa ThomasCFO · 64 transactions | — | 29.8K | 107.4K | — | — |
| Vieco Investments LTDFormer 10% Owner · 1 transaction | — | 0as of Nov 2023 | — | — | — |
Select a row to see that insider’s individual transactions. Sum of the holdings confirmed in the 12 months before this insider's last filing. A Form 4 reports a holding per line — held directly, or through a named trust, partnership or foundation, and in each share class separately — never a person’s total. Lines not restated in that time are left out and shown apart: an active filer restates what they still hold, so a line they did not restate is more often an entity since renamed, whose shares a successor line reports too. An amber marker means some were left out.
Net open-market activity over the last 3 years: +207.0K shares. Grants, option exercises and tax withholding are excluded — they are compensation mechanics, not decisions to buy or sell.