UHAL.B

U-Haul Holding Company

A do-it-yourself moving company: U-Haul rents trucks, trailers, self-storage units, and U-Box portable containers, plus insurance coverages like Safemove. L.S. Shoen and his wife Anna Mary founded it in 1945 after their own move revealed no one offered one-way trailer rentals; the name came from letting customers "haul" their own belongings. Its signature orange color began as a safety fix when a driver couldn't see Shoen's black trailer, so he repainted it highway-barricade orange.