Lemonade, Inc.
An app-based insurance company that uses artificial intelligence instead of human brokers, letting customers get renters, homeowners, pet, car, and life coverage through a smartphone — claims are often settled in seconds after recording a quick video. It was founded in 2015 by two insurance outsiders, Daniel Schreiber and Shai Wininger, the co-creator of Fiverr, who wanted to turn the "necessary evil" of insurance into something friendlier. The name plays on turning a lemon into lemonade, and unclaimed premiums are donated to charities chosen by policyholders.
Granted 1.00M
Granted 1.00M · Sold 135.7K
Sold 40.1K
Granted 238.1K · Sold 132.6K
Granted 181.4K · Sold 1.9K
Granted 2.8K · Bought 8.7K
Granted 30.3K · Sold 64.0K
Granted 2.8K
Granted 2.8K · Sold 4.2K
Granted 6.2K
Granted 6.0K
| Insider | Stake change | Holds now | Granted / vested | Bought | Sold |
|---|---|---|---|---|---|
| Wininger ShaiPresident, Director · 2 transactions | +30.2% | 4.42M | 1.00M | — | — |
| Schreiber Daniel A.Chief Executive Officer, Director · 5 transactions | +48.5% | 2.54M | 1.00M | — | 135.7K |
| Eisenberg Michael ADirector · 2 transactions | -40.5% | 1.17M | — | — | — |
| Bixby Timothy EChief Financial Officer · 6 transactions | — | 531.8K | — | — | 40.1K |
| Eckstein AdinaChief Operating Officer · 16 transactions | +46.3% | 333.5K | 238.1K | — | 132.6K |
| Prosor MayaChief Business Officer · 5 transactions | +479.9% | 216.9K | 181.4K | — | 1.9K |
| Angelidis-Smith MariaDirector · 3 transactions | — | 110.5K | 2.8K | 8.7K | — |
| Peters John SheldonChief Insurance Officer · 14 transactions | -43.2% | 81.4K | 30.3K | — | 64.0K |
| Haj-Yehia SamerDirector · 1 transaction | +11.7% | 27.2K | 2.8K | — | — |
| Schwartz DebraDirector · 2 transactions | -5.2% | 24.4K | 2.8K | — | 4.2K |
| Ratanchandani PrashantDirector · 2 transactions | — | 6.2K | 6.2K | — | — |
| Seeley GeoffDirector · 2 transactions | — | 6.0K | 6.0K | — | — |
Select a row to see that insider’s individual transactions. Sum of the holdings confirmed in the 12 months before this insider's last filing. A Form 4 reports a holding per line — held directly, or through a named trust, partnership or foundation, and in each share class separately — never a person’s total. Lines not restated in that time are left out and shown apart: an active filer restates what they still hold, so a line they did not restate is more often an entity since renamed, whose shares a successor line reports too. An amber marker means some were left out.
Net open-market activity over the last year: -369.9K shares. Grants, option exercises and tax withholding are excluded — they are compensation mechanics, not decisions to buy or sell.