XM1USD

Qualtrics International Inc

A maker of cloud software that helps organizations collect and act on feedback from customers, employees, and products. Founded in 2002 in a Provo, Utah basement by a BYU marketing professor and his sons, the company grew from a simple online survey tool into a platform for "experience management." Its name blends "quality" and "metrics," and its founding was sparked when the professor, recovering from throat cancer, grew frustrated with the slow research tools of the day.