The Simply Good Foods Company
A maker of low-carb, high-protein snacks and meals, The Simply Good Foods Company owns the Atkins and Quest brands—protein bars, shakes, chips, and treats—plus plant-based OWYN. It was born in 2017 when a consumer-goods team used a special purpose acquisition company to buy Atkins, then folded in Quest in 2019. The Atkins name traces to Dr. Robert Atkins, the cardiologist whose 1972 low-carb diet book became a phenomenon.
Granted 8.2K · Bought 80.0K
Granted 8.2K
Granted 8.2K
Granted 62.4K
Granted 8.2K · Bought 10.0K
Granted 8.2K
Granted 29.0K · Bought 9.9K
Granted 23.4K
Granted 8.2K
Granted 14.3K
Bought 5.0K
Granted 8.2K
Granted 8.2K
Granted 8.2K
Granted 12.9K
Granted 4.7K · Sold 5.9K
Granted 1.5K
Granted 8.2K
| Insider | Stake change | Holds now | Granted / vested | Bought | Sold |
|---|---|---|---|---|---|
| Kilts James MDirector · 3 transactions | +2.4% | 3.78M | 8.2K | 80.0K | — |
| Ratzan Brian K.Director · 2 transactions | +0.4% | 2.06M | 8.2K | — | — |
| West David JDirector · 4 transactions | -12.6% | 1.75M | 8.2K | — | — |
| Tanner Geoff EPresident and CEO, Director · 2 transactions | +63.6% | 160.6K | 62.4K | — | — |
| Daley Clayton C JrDirector · 3 transactions | +19.5% | 111.7K | 8.2K | 10.0K | — |
| Montgomery Robert G.Director · 2 transactions | +15.2% | 62.3K | 8.2K | — | — |
| Bealer Christopher JChief Financial Officer · 3 transactions | +158.9% | 59.6K | 29.0K | 9.9K | — |
| Kraft Timothy RichardChf Legal & Corp. Dev. Of. · 3 transactions | +52.6% | 58.3K | 23.4K | — | — |
| Goolsby Michelle PDirector · 2 transactions | +25.3% | 40.7K | 8.2K | — | — |
| Held Amy CSVP and CHRO · 3 transactions | +42.3% | 37.8K | 14.3K | — | — |
| Clawson Michael LChief Commercial Officer · 1 transaction | — | 32.6K | — | 5.0K | — |
| White James DDirector · 2 transactions | +39.4% | 29.1K | 8.2K | — | — |
| Ritterbush David WDirector · 2 transactions | +44.7% | 26.6K | 8.2K | — | — |
| Schena Joseph JDirector · 2 transactions | +49.1% | 25.0K | 8.2K | — | — |
| Thomas RyanSVP and GM Atkins marketing · 2 transactions | +155.3% | 19.9K | 12.9K | — | — |
| Matthews Timothy AllenVP, Controller and CAO · 4 transactions | -8.3% | 18.1K | 4.7K | — | 5.9K |
| Heflin Stuart E. Jr.SVP & General Manager, Quest · 2 transactions | +11.8% | 14.0K | 1.5K | — | — |
| Mally RomithaDirector · 2 transactions | — | 10.4K | 8.2K | — | — |
Select a row to see that insider’s individual transactions. Sum of the holdings confirmed in the 12 months before this insider's last filing. A Form 4 reports a holding per line — held directly, or through a named trust, partnership or foundation, and in each share class separately — never a person’s total. Lines not restated in that time are left out and shown apart: an active filer restates what they still hold, so a line they did not restate is more often an entity since renamed, whose shares a successor line reports too. An amber marker means some were left out.
Net open-market activity over the last year: +99.1K shares. Grants, option exercises and tax withholding are excluded — they are compensation mechanics, not decisions to buy or sell.