Snap-On Inc
A maker of professional hand tools, power tools, and diagnostic equipment for mechanics and technicians, Snap-on sells its wrenches, sockets, and scanners through a distinctive fleet of dealer vans that visit auto shops on regular routes. Founded in 1920 in Milwaukee by Joseph Johnson and William Seidemann, the company got its name from its breakthrough product: ten sockets that could literally "snap on" to five interchangeable handles, replacing the need for a separate fixed wrench for every bolt. The founders' slogan, "Five do the work of Fifty," captured the idea that launched one of the world's best-known tool brands.