SG

Sweetgreen, Inc.

A fast-casual restaurant chain serving made-to-order salads, grain bowls, and warm plates built from fresh, seasonal ingredients, with hundreds of locations across the United States. It was founded in 2007 by three Georgetown University classmates who opened their first tiny shop on M Street in Washington, D.C., in a space that once housed a hamburger stand. The founders originally planned to call the venture "Greens" before settling on "Sweetgreen" to evoke freshness and natural sweetness.