TRIP

Tripadvisor, Inc.

A travel website where everyday travelers post reviews and ratings of hotels, restaurants, and attractions around the world, helping others plan trips based on real experiences rather than polished marketing. It was founded in 2000 after co-founder Stephen Kaufer struggled to find honest information while planning a vacation, and the name was chosen to suggest expert guidance for trips. The company was later spun off from Expedia in 2011 to become independent, and it now hosts reviews of millions of places worldwide.