An automotive company that lends money to car buyers and powers dealer analytics. Through its United Auto Credit arm, it finances used vehicles for people with less-than-perfect credit through a nationwide dealer network, while its CarStory business uses artificial intelligence to value cars for dealerships. It was founded in 2012 as AutoAmerica and renamed Vroom in 2015 — a playful nod to the rev of an engine — and once sold used cars directly online before winding down that business and restructuring. Its founders chose the name to capture the thrill of starting a car.
Benzaquen Jacob ShlomoPrincipal Accounting Officer · 1 transaction
-0.1%
10.3K
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Select a row to see that insider’s individual transactions. † Sum of the holdings confirmed in the 12 months before this insider's last filing. A Form 4 reports a holding per line — held directly, or through a named trust, partnership or foundation, and in each share class separately — never a person’s total. Lines not restated in that time are left out and shown apart: an active filer restates what they still hold, so a line they did not restate is more often an entity since renamed, whose shares a successor line reports too. An amber marker means some were left out.
Net open-market activity over the last 6 months: +15.5K shares. Grants, option exercises and tax withholding are excluded — they are compensation mechanics, not decisions to buy or sell.