CAR

Avis Budget Group, Inc.

A car and truck rental company that owns the well-known Avis, Budget, Payless, and Zipcar brands, serving both leisure and business travelers at airports and city locations around the world. It traces back to 1946, when pilot-turned-car-dealer Warren Avis launched the first airport-focused rental service with just three cars in Detroit, an idea that gave the company its name. Its famously honest slogan, "We Try Harder," came from being the persistent underdog to rival Hertz during the 1960s.