Zeta Global Holdings Corp.
A marketing technology company whose AI-powered Zeta Marketing Platform helps businesses use consumer data to personalize ads and reach customers. Co-founded in 2007 by David Steinberg and former Apple CEO John Sculley, it began life as XL Marketing before rebranding to Zeta Global. The name Zeta, the sixth letter of the Greek alphabet, was chosen to signal the company's role as a hub for data-driven marketing.
Granted 7.56M · Bought 53.7K
Granted 52.7K · Sold 8.06M
Sold 2.95M
Granted 86.6K · Sold 262.0K
Granted 70.8K · Bought 30.0K
Granted 109.7K · Bought 8.0K · Sold 458.4K
Granted 390.5K · Sold 29.0K
Granted 3.51M · Bought 13.3K
Granted 3.07M · Bought 8.0K
Granted 18.1K · Bought 55.0K
Granted 18.1K
Granted 89.6K · Bought 1.3K
Granted 70.8K · Sold 20.5K
| Insider | Stake change | Holds now | Granted / vested | Bought | Sold |
|---|---|---|---|---|---|
| Steinberg David +1 co-filer10% owner, Chief Executive Officer, Director, 10% owner · 52 transactions | — | 24.10M | 7.56M | 53.7K | — |
| GPI Capital Gemini HoldCo LP +1 co-filerDirector, 10% owner, Director · 4 transactions | — | 16.29Mas of Jul 2023 | 52.7K | — | 8.06M |
| Niehaus Robert H +6 co-filersOther, Director · 26 transactions | — | 15.28Mas of Mar 2023 | — | — | 2.95M |
| Sculley JohnDirector · 40 transactions | — | 1.79Mas of Apr 2025 | 86.6K | — | 262.0K |
| Niehaus Robert HDirector · 9 transactions | — | 1.65M | 70.8K | 30.0K | — |
| Landman WilliamDirector · 41 transactions | — | 870.9K | 109.7K | 8.0K | 458.4K |
| Ravella SatishChief Accounting Officer · 42 transactions | — | 181.2K | 390.5K | — | 29.0K |
| Gerber Steven H.President · 31 transactions | — | 154.4K | 3.51M | 13.3K | — |
| Greiner Christopher EChief Financial Officer · 25 transactions | — | 143.9K | 3.07M | 8.0K | — |
| Khan ImranDirector · 4 transactions | — | 72.1K | 18.1K | 55.0K | — |
| Royan William T.Director · 2 transactions | — | 70.8Kas of Jul 2025 | 18.1K | — | — |
| Elzie JeneDirector · 10 transactions | — | 62.4K | 89.6K | 1.3K | — |
| Silberblatt JeanineDirector · 6 transactions | — | 50.4K | 70.8K | — | 20.5K |
Select a row to see that insider’s individual transactions. Sum of the holdings confirmed in the 12 months before this insider's last filing. A Form 4 reports a holding per line — held directly, or through a named trust, partnership or foundation, and in each share class separately — never a person’s total. Lines not restated in that time are left out and shown apart: an active filer restates what they still hold, so a line they did not restate is more often an entity since renamed, whose shares a successor line reports too. An amber marker means some were left out.
Net open-market activity over all recorded history: -11.61M shares. Grants, option exercises and tax withholding are excluded — they are compensation mechanics, not decisions to buy or sell.