BALY

Bally'S Corporation

A casino-entertainment and digital gaming company that runs casino resorts, hotels, restaurants, and a horse racetrack across dozens of U.S. states and the UK. Its name traces to Bally Manufacturing, a Chicago firm founded in 1932 by Raymond Moloney after his coin-operated pinball game Ballyhoo became a hit — the game's name came from a satirical humor magazine of the era. So one of the best-known names in gambling literally started with a pinball machine inspired by a magazine cover.