PERI

Perion Network Ltd.

A global technology company that builds AI-powered software for digital advertising, helping brands, agencies, and publishers run campaigns across connected TV, online video, and other channels. It began in Tel Aviv in 1999 as Verticon, then became famous as IncrediMail for its playful animated email software before rebranding as Perion in 2011. Company lore says the original idea was inspired by a scene from the 1996 film Mission: Impossible.