Braze, Inc.
A maker of customer-engagement software, Braze helps brands like Spotify, Sephora, and Dominos send personalized messages in real time across email, push notifications, in-app, and ads. Founded in New York in 2011 by three hackers who met at a hackathon, it started life as Appboy before rebranding to Braze in 2017. The name comes from a metalworking term for joining pieces together at high heat — a fitting metaphor for connecting brands with their customers.
Bought 325.0K
Bought 325.0K
Bought 325.0K
Sold 19.8K
Sold 19.8K
Bought 1.46M
Bought 1.79M
Bought 325.0K
Bought 1.79M
Granted 20.3K · Bought 325.0K
Granted 1.19M · Sold 220.6K
Sold 26.0K
Sold 15.1K
Sold 1.13M
Sold 56.8K
Sold 11.8K
Sold 45.6K
Sold 43.0K
Sold 26.0K
Granted 408.8K · Sold 554.1K
Sold 34.2K
Sold 10.0K
Granted 283.9K · Sold 681.7K
Granted 555.3K · Sold 307.7K
Granted 536.7K · Sold 29.7K
Granted 188.8K · Sold 82.9K
Granted 20.3K
Granted 230.2K
Granted 196.1K · Sold 341.3K
Granted 177.8K · Sold 86.8K
Granted 68.1K
Granted 20.3K · Sold 34.0K
Granted 17.7K · Sold 3.7K
Granted 10.8K
| Insider | Stake change | Holds now | Granted / vested | Bought | Sold |
|---|---|---|---|---|---|
| Fleischer Russell L +9 co-filers10% owner · 16 transactions | — | 44.26Mas of Apr 2022 | — | 325.0K | — |
| Brown Michael Maurice +1 co-filer10% owner · 11 transactions | — | 28.82Mas of Nov 2021 | — | 325.0K | — |
| Brown Michael Maurice +9 co-filers10% owner · 5 transactions | — | 18.21Mas of Apr 2022 | — | — | — |
| Griffith William J.G. +9 co-filers10% owner · 10 transactions | — | 15.27Mas of Nov 2021 | — | 325.0K | — |
| Brown Michael Maurice +3 co-filers10% owner · 15 transactions | — | 14.90Mas of Dec 2023 | — | — | 19.8K |
| Stoner Chelsea R. +9 co-filers10% owner · 15 transactions | — | 14.75Mas of Dec 2023 | — | — | 19.8K |
| Griffith William J.G. +5 co-filers10% owner · 10 transactions | — | 11.36Mas of Apr 2024 | — | — | — |
| Griffith William J.G. +3 co-filers10% owner · 4 transactions | — | 10.22Mas of Jun 2024 | — | — | — |
| ICONIQ Strategic Partners III GP, L.P. +7 co-filers10% owner · 4 transactions | — | 10.22Mas of Jun 2024 | — | — | — |
| Griffith William J.G. +5 co-filers10% owner · 34 transactions | — | 10.19Mas of Oct 2022 | — | 1.46M | — |
| Pepper Douglas ADirector · 60 transactions | — | 10.14Mas of Apr 2024 | — | 1.79M | — |
| Battery Management Corp. +7 co-filers10% owner · 11 transactions | — | 10.06Mas of Nov 2021 | — | 325.0K | — |
| Brown Michael Maurice +9 co-filers10% owner · 14 transactions | — | 9.17Mas of Apr 2025 | — | — | — |
| Lee Roger H +3 co-filers10% owner · 14 transactions | — | 8.78Mas of Apr 2025 | — | — | — |
| Appboy BH LLC +2 co-filers10% owner · 4 transactions | — | 8.63Mas of Nov 2024 | — | — | — |
| Binder Clip Holdings LLC +1 co-filer10% owner · 4 transactions | — | 8.63Mas of Sep 2022 | — | — | — |
| Bischof George +7 co-filers10% owner · 6 transactions | — | 8.56Mas of Jan 2022 | — | — | — |
| Meritech Capital Affiliates V L.P. +6 co-filers10% owner · 6 transactions | — | 8.56Mas of Jan 2022 | — | — | — |
| Griffith William J.G. +6 co-filers10% owner · 12 transactions | — | 7.93Mas of Sep 2024 | — | — | — |
| Jacobson MatthewDirector, 10% owner · 50 transactions | — | 7.72Mas of Apr 2023 | — | 1.79M | — |
| Agrawal NeerajDirector · 67 transactions | — | 5.21M | 20.3K | 325.0K | — |
| Magnuson WilliamChief Executive Officer, Director · 25 transactions | — | 4.89M | 1.19M | — | 220.6K |
| Fleischer Russell L10% owner · 1 transaction | — | 4.73Mas of Dec 2023 | — | — | 26.0K |
| Stoner Chelsea R.10% owner · 1 transaction | — | 4.73Mas of Dec 2023 | — | — | 15.1K |
| Desai Keval +4 co-filers10% owner · 5 transactions | — | 3.39Mas of Feb 2022 | — | — | 1.13M |
| Lee Roger H10% owner · 1 transaction | — | 3.31Mas of Oct 2024 | — | — | 56.8K |
| Feldman Jesse10% owner · 2 transactions | — | 3.27Mas of Apr 2023 | — | — | 11.8K |
| Brown Michael Maurice10% owner · 5 transactions | — | 3.25Mas of Apr 2023 | — | — | 45.6K |
| Stoner Chelsea R. +7 co-filers10% owner · 10 transactions | — | 3.24Mas of Apr 2023 | — | — | 43.0K |
| Thakker Dharmesh10% owner · 1 transaction | — | 3.24Mas of Jul 2023 | — | — | 26.0K |
| Hyman JonathanChief Technology Officer · 88 transactions | — | 3.23M | 408.8K | — | 554.1K |
| Tobin Scott R10% owner · 6 transactions | — | 1.61Mas of Apr 2025 | — | — | 34.2K |
| Elhafed Morad10% owner · 1 transaction | — | 1.43Mas of Jan 2025 | — | — | 10.0K |
| Kurland Alexander +4 co-filers10% owner · 11 transactions | — | 1.42Mas of Apr 2022 | — | — | — |
| Bischof George +9 co-filers10% owner · 11 transactions | — | 1.42Mas of Apr 2022 | — | — | — |
| Spark Capital Growth Founders Fund II, L.P. +2 co-filers10% owner · 2 transactions | — | 1.34Mas of Nov 2021 | — | — | — |
| Kleeger MylesPres & CCO · 102 transactions | — | 1.21Mas of May 2025 | 283.9K | — | 681.7K |
| Winkles IsabelleChief Financial Officer · 88 transactions | — | 429.2K | 555.3K | — | 307.7K |
| McDonnell Edward M.Chief Revenue Officer · 5 transactions | — | 409.6K | 536.7K | — | 29.7K |
| Malik AsthaChief Business Officer · 13 transactions | — | 326.2K | 188.8K | — | 82.9K |
| Battery Investment Partners XI, LLC +6 co-filers10% owner · 18 transactions | — | 235.1Kas of Oct 2024 | — | — | — |
| Levy Tara WalpertDirector · 7 transactions | — | 230.7K | 20.3K | — | — |
| Lal Christopher M.General Counsel & Corp. Sec. · 1 transaction | — | 230.2K | 230.2K | — | — |
| Wiseman SusanGeneral Counsel · 74 transactions | — | 198.5K | 196.1K | — | 341.3K |
| Malik PankajChief Accounting Officer · 44 transactions | — | 88.9K | 177.8K | — | 86.8K |
| Obstler David MDirector · 5 transactions | — | 68.1Kas of Jun 2025 | 68.1K | — | — |
| Fernandez Phillip MDirector · 38 transactions | — | 21.8Kas of Jun 2025 | 20.3K | — | 34.0K |
| Machado FernandoDirector · 6 transactions | — | 14.0Kas of Jun 2025 | 17.7K | — | 3.7K |
| Wassenaar YvonneDirector · 3 transactions | — | 10.8Kas of Jun 2025 | 10.8K | — | — |
| Braze, Inc.See Remarks · 1 transaction | — | 0as of May 2025 | — | — | — |
Select a row to see that insider’s individual transactions. Sum of the holdings confirmed in the 12 months before this insider's last filing. A Form 4 reports a holding per line — held directly, or through a named trust, partnership or foundation, and in each share class separately — never a person’s total. Lines not restated in that time are left out and shown apart: an active filer restates what they still hold, so a line they did not restate is more often an entity since renamed, whose shares a successor line reports too. An amber marker means some were left out.
Net open-market activity over all recorded history: +2.89M shares. Grants, option exercises and tax withholding are excluded — they are compensation mechanics, not decisions to buy or sell.