CEB

Ceb Inc.

A research and advisory firm that helped business leaders across HR, finance, IT, sales, and marketing make smarter decisions by studying the practices of thousands of organizations and sharing what actually worked. CEB—short for Corporate Executive Board—grew out of a venture founded in 1979 by law student David Bradley, and it became known for best-selling books like The Challenger Sale. Gartner bought the company in 2017.