Klaviyo, Inc.
A maker of marketing software that helps online stores send personalized email and SMS campaigns, using customer data pulled from platforms like Shopify to trigger automated messages such as cart-abandonment reminders. Founded in 2012 in Boston by Andrew Bialecki and Ed Hallen, the company takes its name from the Spanish word "clavija," a mountaineering piton — a nod to supporting businesses as they "climb the mountain" of growth.