Lamar Advertising Co/new
One of the largest outdoor advertisers in the U.S., this company puts up billboards, digital signs, logo signs along highways, and transit advertising in dozens of U.S. and Canadian markets, with local businesses making up most of its customers. It traces back to a 1902 Pensacola poster shop started to promote a local opera house. In 1908 founder Charles Lamar's partner won a coin toss and took the opera house, leaving Lamar with what was seen as the lesser prize — the advertising business, which he named after himself and which grew into an industry giant.
Class A Common Stock
Estimated from filings — the split-adjusted price range over the quarters each manager built the position. A range, not a fill price; 13F reports a quarter-end snapshot, not a trade date.