Sally Beauty Holdings, Inc.
A maker and retailer of professional beauty products, Sally Beauty runs thousands of stores worldwide selling hair color, nail supplies, styling tools, and salon gear — offering home shoppers the same pro-grade brands (like Wella and OPI) that stylists use. It began in 1964 when C. Ray Farber opened a cash-and-carry beauty store on Magazine Street in New Orleans, naming it after his daughter, Sally. After years under Alberto-Culver, it became its own public company in 2006, and it also operates the salon-only distributor CosmoProf.
Granted 808.9K · Bought 8.5K
Granted 206.3K · Sold 42.8K
Granted 138.9K
Granted 135.1K
Granted 26.7K
Granted 103.1K · Sold 38.5K
Granted 42.5K
Granted 50.5K
Granted 52.5K
Granted 42.5K
Granted 36.2K
Granted 21.6K
Granted 30.0K
Granted 42.6K · Sold 10.2K
Granted 12.4K
Bought 2.5K
Bought 3.5K
Bought 2.3K
| Insider | Stake change | Holds now | Granted / vested | Bought | Sold |
|---|---|---|---|---|---|
| Paulonis DenisePresident & CEO, Director · 13 transactions | +632.6% | 607.1K | 808.9K | 8.5K | — |
| Platz Marlo Michelle CormierFormer SVP & CFO · 15 transactions | +333.7% | 138.1K | 206.3K | — | 42.8K |
| Spinks Mark GregoryPresident Beauty Systems Group · 10 transactions | +72.6% | 131.3K | 138.9K | — | — |
| Goss John Howard JRSVP & President Sally Beauty · 12 transactions | +316.9% | 115.5K | 135.1K | — | — |
| Heasley LindaDirector · 1 transaction | +75.2% | 62.3Kas of Jan 2024 | 26.7K | — | — |
| Sherman Scott CSVP, CLO and CHRO · 14 transactions | +80.5% | 57.6K | 103.1K | — | 38.5K |
| Flur Dorlisa KDirector · 3 transactions | +289.3% | 57.1K | 42.5K | — | — |
| Cox Erin NealyDirector · 1 transaction | +924.3% | 56.0K | 50.5K | — | — |
| Edwards Mary Beth BethSee remarks · 10 transactions | +273.1% | 48.3Kas of Nov 2024 | 52.5K | — | — |
| Boyer Jeffrey NDirector · 3 transactions | — | 42.5K | 42.5K | — | — |
| Bishop Rachel RotheDirector · 3 transactions | — | 36.2K | 36.2K | — | — |
| Henrich John MSVP, Gen Counsel & Secretary · 6 transactions | +21.4% | 31.9Kas of Nov 2023 | 21.6K | — | — |
| Molloy LawrenceDirector · 2 transactions | — | 30.0K | 30.0K | — | — |
| McIntosh KimGVP, CONTROLLER & CAO · 10 transactions | +1370.6% | 21.3K | 42.6K | — | 10.2K |
| Conroy James GrantDirector · 1 transaction | — | 12.4Kas of Jan 2025 | 12.4K | — | — |
| Ferguson Diana SueDirector · 1 transaction | +46.2% | 7.9Kas of Aug 2025 | — | 2.5K | — |
| Rangel Max R.Director · 1 transaction | — | 3.5K | — | 3.5K | — |
| Perelman Debra GoldingDirector · 1 transaction | — | 2.3Kas of Aug 2025 | — | 2.3K | — |
Select a row to see that insider’s individual transactions. Sum of the holdings confirmed in the 12 months before this insider's last filing. A Form 4 reports a holding per line — held directly, or through a named trust, partnership or foundation, and in each share class separately — never a person’s total. Lines not restated in that time are left out and shown apart: an active filer restates what they still hold, so a line they did not restate is more often an entity since renamed, whose shares a successor line reports too. An amber marker means some were left out.
Net open-market activity over the last 3 years: -74.7K shares. Grants, option exercises and tax withholding are excluded — they are compensation mechanics, not decisions to buy or sell.