TRUP

Trupanion, Inc.

A provider of medical insurance for cats and dogs, Trupanion covers unexpected vet bills for illnesses and injuries, with a direct-to-vet payment system that settles the clinic at checkout. The company was founded by Darryl Rawlings, who as a teenager in Vancouver watched his family struggle to afford surgery for their dog, Mitzy. Its name blends "true" and "companion," and it operates in the United States, Canada, Australia, and Puerto Rico.